Brand loyalty is such a stale and detached way of referring to how much love your clients have for you and your brand. How much they love you often correlates very highly with how appreciated they feel – and while most business owners want to increase brand loyalty, we feel there isn’t nearly enough discussion about one of the key factors, making clients feel appreciated. So, we’re trying to connect with business owners and operators who are willing to share stories that illustrate how they’ve made their clients feel loved and appreciated.

Alena Warfield

I occasionally have business owners reach out looking to plan “thank you trips” as a way to show appreciation to their clients. I think this is such a thoughtful gesture—it not only demonstrates genuine gratitude but also supports another small business in the process. Personally, I believe small touches make a big impact. Read More>>

Chef Dorian Southall

I once did a private dinner in the Hollywood Hills for a client who had just sold their first company. On paper, it was a six-course tasting. But I found out through their assistant that this moment meant more than business. It was personal. So instead of just cooking the menu, I designed an experience that told their story. Read More>>

Leah Boresow Groover

Every year I host a student appreciation dinner at the dance studio, where I treat, long-standing or very committed students to an evening of yummy food and feeling spoiled! It truly cannot capture the gratitude I have towards all of them, but it is a gesture of love and thanks for sure. I hope it makes all of my students feel treasured and celebrated. Read More>>

Michelle Leagans Todero

I love sharing action shots and photography from my dance intensives with the dancers and their families. When we have a guest photographer, we adore seeing the dancers shine in their classes and including the families in their success. We provide these photos free of charge so they can enjoy the hard work and fun happening at every intensive. Read More>>

Cara Pitts

We’ve been blessed with customers who stay with us for years, so appreciation starts with a real relationship. Most days that looks simple: answering the phone, remembering a favorite flavor, and following up by email after a delivery to hear how the celebration went. We read every reply. One note I’ll never forget came from a customer recovering after surgery. Read More>>

Thamia Brown

The best thing I’ve done for a Candle Pal (client) was gift him my new candle collection before its website launch. I chose him because he consistently praises my products and believes in my brand’s mission. He thoughtfully purchased two holiday bundles to give to a fragrance enthusiast with a following, encouraging her to review and share her impressions online. Read More>>

Alexis Collins

I wouldn’t be nearly the person (or baker!) I am today without such an incredible customer base. I often give back to loyal customers through discounts, freebies, etc. But, the biggest way I choose to say thank you is by donating free cakes to those in need. Read More>>

Michelle Hill

A few years ago, I read The Power of Moments by Chip Heath and Dan Heath, and the entire book is about creating memorable moments for customers. The book was so inspirational that I started thinking about how I could create ‘the power of moments’ for my own clients. After some brainstorming I figured it out. Read More>>

Debrah Nickerson

In my case, “customers” are the individuals and families we serve through our nonprofit outreach. One of the most powerful moments that showed our deep appreciation for those we serve happened during a freezing winter night in Fort Worth. Temperatures had dropped into the teens, and many of our unsheltered friends were still outside in tents. Read More>>

Breona Moore

At Compulsive Magazine, we place immense value on customer appreciation and building meaningful relationships with our readers and supporters. One of the most impactful ways we express this gratitude is through our annual red-carpet anniversary celebration. Read More>>

Amanda James

First, I would like to say that showing appreciation to the people who support you is a must. I show appreciation to my customers, by sometimes giving them something for free. This is my way of showing them, that shopping with The JG Clothing LLC is not overlooked. Read More>>