We were lucky to catch up with Indii Bey recently and have shared our conversation below.

Hi Indii, thanks for joining us today. What’s the backstory behind how you came up with the idea for your business?

It was about 2 years ago. I was living in Atlanta Georgia and modeling at the time. If you have ever been or lived in Atlanta you will soon realize that it is a city where Entrepreneurs flourish. Honestly Atlanta is fast living compared to where I’m from so the best way I learned the city was visiting tourist attractions such as the Atlanta Belt Line. One day I randomly received an email from a production company to be featured in a film. I instantly thought it was spam so i decided not to reply. That following morning around 3 am i was woken from my sleep. I was having a relevant dream that I couldn’t remember much of. The only thing that stuck with me from the dream was the name of my soon to be business Jorgi Heir and my grandmother Georgia Anna that I have never met before. I spent the whole day pondering on the dream, the name Jorgi Heir and what it all meant. Flashback to a week before the dream i was spending a considerable amount of time in local craft stores. Contemplating on purchasing pieces to make earrings for myself because i love to accessorize but also enjoy crafting in my free time. Well that same day i decided to go to the craft store so i could make a personalized pair of earrings because i knew i would wear them in an upcoming photoshoot and just like that it clicked. I had a light bulb moment and i knew exactly what everything meant. I got to work immediately; passionately making eclectic pieces that i knew women from all walks of life would adore. Fast forward to a month later I’m going through my email and I randomly decided to check my starred list. About half way through was the email from the production company. I decided to reply because not only was i curious; i intuitively knew just because something seems odd doesn’t necessarily mean it is. Not even a hour later I received another email to confirm whether or not i could come to a fitting for the film Coming 2 America. At the moment i was still a little skeptical, i was like but how? Something in my spirit was calling me to take the risk so i setup my appointment time to be fitted. Come to find out everything was absolutely legitimate and not only was I featured in the movie but i got to meet the actors and actresses. The icing on the cake was they allowed me to do my own make up and wear my personalized earrings. I knew at that very moment that Jorgi Heir was the the beginning of something amazing. I was and still am ecstatic about the experience. It’s truly one of my greatest accomplishments and one that will be remembered as well. Like i always say there are no coincidences just alignments. My thoughts, feelings, and actions were in the right place at the right time. I literally would dream of moments like this and its amazing that i can actually say that i have most definitely experienced it. Honestly its those moments where it all first started that keep me going as well as my desired reality. I truly understand how limitless creativity can be on all levels because “A true visionary envisions the desired life they want to obtain; then creates it.”- Indii Bey

Indii, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

Indii Bey – Creative, Artist, Entrepreneur & More

JOR – jee /er/ – Admiration for the one who inherits.

Jorgi Heir is a design + fashion brand created for women from all walks of life that are inspired by eclectic statement jewelry and fashion. The love for art/beauty fuels the passion to bring intricate yet intriguing aesthetics to life. The brand itself is built off of self authenticity and what it means to embrace the best you. Originality is the core value along with the amazing ability to not marginalize the creation. For each and every piece carries different vibrations which overall makes the design invaluable.

“Jorgi Heir is just a fragment of what i have created but a much larger piece to the puzzle of who i am. At the end of the day the amount of complexed details that go into building your own brand are remarkable, self-actualizing and beyond satisfactory.”

Indii Bey

We’d love to hear a story of resilience from your journey.

When i was in the first stages of building my brand i thought i was just going to sky rocket in sales. (Honestly i think everyone goes in with that type of mind frame and you have to.) Shortly after i was mistaken and i wondered was it something wrong with my creation. I even momentarily questioned was it good enough. It was still a few months in and i had no sales. I felt a little discouraged because i was doing so much work and not reaping the fruits. Optimism and knowing that i had a one of a kind idea kept me going. I decided to shift my mind frame and once i did that it open the door for consistency. I am so glad that i went through that because its a test of your patience. Nothing that is built on a firm foundation will be instantly gratifying.

What’s worked well for you in terms of a source for new clients?

All social media is amazing! Pinterest would have to be the most rewarding. You can reach so many people from all around the world and they either save or share your creation. It’s always comforting to receive a sale but seeing your work enlighten and inspire others is complete bliss. It’s the little things that make this journey worthwhile.

Contact Info:

• Website: https://jorgiheir.com
• Instagram: https://Instagram.com/jorgiheir
• Twitter: https://Twitter.com/jorgiheir
• Youtube: https://youtube.com/channel/UCKXbaqAu1eobP6tVSfYovnA
• Other: https://pin.it/4drsqRw https://jorgiheir.onuniverse.com/ https://indiibey.onuniverse.com/

Image Credits
Indii Bey