Everyday we meet business owners, professionals, artists and creatives. Photographers, florists, realtors and more. They might come from different backgrounds, work in different industries, have varying personalities, and have vastly different income and educational profiles, but the one thing we’ve seen over and over again is that most people have a unique and special reason for why they do what they do. From a realtor helping families afford the first home he always wished for as a kid to a photographer using her skills to give a voice and face to victims who feel voiceless, we have been blown away by what happens when you just ask people a simple question – why do you do what you do?

Paul Hanon

Headshots are today’s handshake. A good one causes people to pause and notice you. It’s an invitation to connect in a real way. Headshots can do that — and more — when they’re done right. That’s where PREMIER HEADSHOTS comes in. Read more>>

Sydney Shoff

Sol Refill is on a mission to end unnecessary waste from most-used items and inspire sustainable choices in day-to-day living. We offer the most used home, body, and pantry essentials without single-use plastics and excess packaging! We make low-waste living easy with convenient milk(wo)man-style service to drop off orders and pick up old containers. We clean, sanitize and reuse the containers. Read more>>

Monica Gonzalez

Our mission is to offer a the best quality sea moss for health and wellbeing of people while keeping sustainability at the forefront of our business. Through our mission we are able to uplift people, communities and the planet. Read more>>

Jamila Small

My Business was created simply because of my ability to see more than my current situation. Since I was a little girl I would always allow myself to dream. I allowed myself to believe in my American Dream. At the age of 12 years old, I walked with faith and not fear and started my business known as “Braids By Jamila”. Braids By Jamila is a service-based business where I contribute to woman’s confidence through the long-lasting and affordable styles that I offer. This business has allowed me to build many connections and create a name for myself. Read more>>

Jennifer Maggiore

I founded Catalyst Cos. because there was something missing in my own experience as an entrepreneur. I started my first business when I was in my 20’s because I wanted the flexibility to make my own schedule when my husband and I were ready to start a family. I was fortunate to quickly build my reputation and book of business as a marketing consultant. But by the time we had our first son, I lacked the freedom I tried to build for myself. I fell into the trap that society sets for us – we as women find our identity and self-worth in our work, but we expect ourselves to be able to give 100% in each role: entrepreneur, mom, wife, daughter, and friend. Read more>>

Jonathan Hart

The marketing/advertising world is often characterized by toxic working environments. Generations-old marketing and advertising agencies are struggling to get out from under the weight of a tremendous historical lack of diversity and inclusivity. As a young designer cutting my teeth at large, traditional agencies, I knew owning my own business was in the cards. That’s largely because I was inspired to create a workspace that did things differently from the “old guard.” I also wanted to bring creative folks together to create work from new viewpoints. Read more>>

Loren Morris

My personal mission is to create an environment that embodies inclusiveness regardless of goals, budget, and background. My emphasis is ensuring that the customer has a positive experience from the minute we connect to the minute they find their home. Loren Morris Real Estate is built on my passion to build long-term relationships with my customers. I enjoy and have experience working with a diverse group of customers; from first-time home buyers, people relocating to the Dallas area, and buyers that are upsizing or downsizing. Read more>>

Kyza Williamson

Since its inception Kyza Mychelle has devoted its time to be a striking difference in the Hair Industry. The difference is we stand on integrity and believe all services can be preformed with that as our foundation. I seen a hole in our Industry where clients were unhappy, hair was compromised, and monies were still exchanged. Read more>>

Veronica Hazley

The Hey Chica Movement Mission is driven by IMPACT and the community. We adopted the No Mean Girl Movement to establish a focal point around our three pillars: Advocacy, Self Care and Leadership. Don’t be mean to the community, thats advocacy. Don’t be mean to yourself, Thats Self Care and Don’t be mean to your future, Thats Leadership. Read more>>

Takeya Glenn

Following in your parent’s footsteps can be totally real, that’s where I started! Growing up my mother was a makeup artist and business owner and I was basically her shadow. I remember my senior year of high school, I told her I never wanted to work for anyone ever again and she provided me with the tools and lessons needed. That year (2017) she also passed two weeks before my graduation so once I got my diploma I relocated to Flint, MI. Read more>>

Sara Wilson

Our mission at Sick Stix is to provide apparel and decals that will hold up to any task. We saw a hole in the market. While there are many apparel and decal companies on the market, not many make products that can withstand the job of a blue collar worker that is affordable. Read more>>

Erica Adams

My mission for starting Mountain Girl Creative stemmed from wanting to express my creativity on my own terms and have my work revolve around my life, not the other way around. I always had a passion for photography, writing, and all things creative, but for many years, I was behind the scenes and using my idea’s to grow other’s small businesses. I was exhausted from working in the demanding corporate world and realized I needed to prioritize my daughter and myself. Read more>>

Renata Botelho

Like any and all immigrants who decided to leave their country to try a new life in a totally unknown place, I arrived here with everything I owned in a suitcase, leaving a life of extreme poverty and hunger behind. Not knowing a single world in English and without the slightest notion of what was ahead of me, I arrived here at 20 years old. A year after my arrival I gave birth to my daughter. With 21 years old and a baby to care for, working long hours and Sleeping few hours per night. I didn’t like the image I saw in the mirror, my skin, my body paid the price. Read more>>

Troublesome County

Especially in the country music industry, there’s this big divide across the different types of music which all fall under the umbrella of country music. Right now, Texas country is this huge rebellion against what’s happening in Nashville, with all the pop influence and the very generic, auto-tuned sounds. Pop country has really altered the meaning of what true country is. For hundreds of years, country music has been a true form of music that focuses on the real and raw sounds of what music is organically. Read more>>

Felicia Jackson

Growing up in a strong, caring family afforded me with those same characteristics. I always knew I would have a career that served and cared for others so it was a no-brainer when I entered the medical industry. Years pass and now I am a wife and mother of three beautiful children and working in a hospital. My life was complete with no worries and concerns, to me, nothing could go wrong, but I was wrong. During a road trip with my family, my life would forever be changed. Read more>>

Zack Roskop

In the summer of 2014 I was lost. I had taken a risk or joining our touring band and after a few years of some success it all came to a halt. Did I forget to mention that I left college one year early to join this band too? Not only, was I directionless but I did have a bachelor’s degree either. So I asked myself that classic question, “what do I want to do with my life?” Read more>>

LaTerrell Bradford

My mission is to help or guide if you will individuals on their road to wholeness. We have been socialized to give our power away which also depletes us of our authenticity. We must reclaim our humanness and our authenticity to become whole. I discovered that as I accomplished goals and became who the world had told me I was supposed to be, I became more and more miserable. I didn’t understand why I wasn’t happy, because I was doing everything that the world had instructed me to do to have this great life; and on the outside my life did look great. Read more>>

Macon Making Content

Macon Making Content : A Free Youth Support Group for Kid and Teen Content Creators in Macon and All over Middle Georgia. This Content Creator group was created for and by kids to support Local inspiring kid content creators & showcase a safe space with a supervised platform, Coming together as one to show the world each particular child’s talent and the talent they have as a Group. Eight-year-old Zida and Six-year-old Loni of “The Dennis Sisters” came up with this group in early 2023 after becoming one of the top kid micro influencers on social media in the state of Georgia. Read more>>

Jovani Prince

Our mission is to bring people together with healthy gluten free food. In this day in age of artificial flavors, preservatives and pesticides we believe that healthy clean food can help heal our world. This is meaningful to me because we feel that healthy food creates healthy minds, healthy bodies and healthy souls. In a world full of hatred and violence we believe clean food can be one of the keys that unite all of us by bringing all of us together as one. Read more>>

Trelani Michelle

In 2016, I learned about books called slave narratives. They were compilations of interviews by federal contractors who were assigned to former plantations to interview the formerly enslaved. They were mind blowing! I started questioning who was collecting our elders’ stories today and, at that time, I figured no one was. By December 2019, I’d interviewed 21 Black elders over the age of 80 about life in Savannah, Georgia between 1920-1970. I wrote a book with the stories I gathered; it’s called Krak Teet. Read more>>

Serena McGinnis

My mission as a mother of four is to create a career I love, as well as as always being able to put my children first. We live in a world where women are supposed to mother like they don’t have a career and work like They don’t have children. I’m finding ways to break that mold. Teaching my kids about the ins and outs of Ela & Jack. letting them find creative ways to support the survival of a suburban mom blog as well as Ela & Jack. Read more>>

Robert Lawson

My mission is to inspire individuals who have gone through the same things in life as me. I want to inspire the voiceless the people who are scared to speak up or have spoken out but wasn’t heard. I want them to know that our story matters no matter who try to minimize it. I want them to know that the storm doesn’t last forever. So many times, in my life I was lost and mislead and there are a lot of lost souls and lost youth, so I just want to inspire them to live a better and healthier life. Read more>>

Brooke Colvin

My Mission is to make sure my clients are well educated with it comes to insurance protection and are able to make a well educated decision when deciding what coverage is right for them. This is a meaningful mission to me because Colorado Insurance can be very expensive and in a blink of an eye a person can be in a situation where coverage is needed (unwanted auto accident, unexpected fire, a not so nice hail storm). Therefore with all of that in mind, I want to make sure that my clients understand the coverage they have and why they have it, Read more>>

Dara Goldberg

For centuries, the beauty industry has been in the driver seat telling women that our ‘problem’ is that we are aging, that our beauty declines with age, that the only way we can remain attractive, visible and ultimately worthy is to fear and dread aging and spend millions of our hard-earned dollars on their beauty products that promise to help us achieve the entirely unachievable goal of staying young. Read more>>