We recently connected with Vincent Wrenn and have shared our conversation below.

Vincent, looking forward to hearing all of your stories today. To kick things off, we’d love to hear about things you or your brand do that diverge from the industry standard.

We fill in a void in the market in-between “the guy with a camera” and the ad agency. There is a huge gulf in-between these two, and a lot is getting lost- for the client. The full-service agency is too expensive for all but the larger corporations. And the guy with a camera doesn’t have the knowledge base, skillset, nor crew to help craft a high-quality, effective ad. It requires more than being a production company working off someone else’s (idea) boards. It requires understanding how to preserve the essence of the customer’s brand, while incorporating marketing psychology so that the spot is effective and drives revenue/its goal, all the way through to producing a high-quality spot. So, who’s the average business supposed to look to?

To us, of course!

Vincent, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

Who is Framelines? Let’s see… A lifelong filmmaker & a serial entrepreneur/small business consultant fell in love, got married, and had a baby… That baby is Framelines Creative. We provide high-quality (LA/NY quality) production services to businesses, with a twist. We like to say, “We are a production company that gets creative.” (Who doesn’t love a double entendre?) Unlike most production companies, we offer campaign development and even brand honing not as an afterthought add-on service, but spearheaded by an experienced business consultant.

I’m Vincent Wrenn. I am the lifelong filmmaker. I have worked on all sizes of budgets and have been fortunate to work with some of the industry’s best. I am still working as a director of photography for the film industry, but I want to spend more time locally (Hartford). For a lot of my jobs, my commute is on an airplane. Framelines lets me spend more time sleeping in my own bed next to a serial entrepreneur.

My wife is Myra Spence. She’s the other half of Framelines and the serial entrepreneur and small business consultant. She particularly enjoys consulting on all things marketing. She loves marketing psychology and is always dumbfounded by how many small businesses aren’t employing principles of psychology in all of their marketing efforts, like the big companies do. She helps give them the same advantages as the big companies.

We have combined our different backgrounds to offer a one-stop service for the small business. We adeptly take a business’s advertising needs and create high-quality, successful, on-brand advertisements without the bloat of the large agency.

Is there something you think non-creatives will struggle to understand about your journey as a creative?

I met Myra when she was producing a short-film… and as she puts it, “back when films were, you know, shot on film”. So that tells you something about how long ago that was. We immediately became very close friends. Over the years we saw one another through marriages, kids, and divorces. I visited her in New Zealand when she was living there. And some 20 years after our initial meeting- we discovered that we were each other’s person in the world. Well, I kind of always knew.

A handful of years ago she came to visit me. She asked if I had other “brains that understood me”. She said that she had just realized that in looking back on life, I was the only brain that really got her. After 2 decades of being never more than friends, within days we were life partners. 6 months later we were officially married. And it’s kinda the best thing ever.

Is there mission driving your creative journey?

Thanks for this question. We don’t often think about why we are in our field. And it’s fun to think about what keeps us hooked. I think that we are always learning, forced to be problem-solving, which in itself is very creative, and having to incorporate new knowledge, then sort out the most effective thing to do with it. It’s never boring, always challenging, and both always a little bit different and a little the same. We work similar muscles, thus we get better at applying our collective experience to new problems. How many jobs offer that on the daily?

Contact Info:

• Website: https://www.framelinescreative.com

Image Credits

Framelines Creative