One of the most important ways to have a large impact in life is by focusing on communities that are ignored and overlooked. These communities are often the ones most in need of help, tools, and services but for a variety of reasons the largest players in most industries chose not to work on serving them. We’ve been so touched by the thousands of members of our community who are working on serving the underserved from tackling food deserts to building empowering solutions for the neurodiverse. Each week, you’ll find us highlighting folks serving underserved communities.

Khayla Mcclinton

The McClinton Scholars Mentoring Program is dedicated exclusively to supporting undergraduate students from underrepresented backgrounds, including those facing challenges related to race, gender, and socioeconomic status. Founded by Khayla McClinton, the program was born out of her own experiences as a first-generation college student navigating college and career development without a direct support system. Read more>>

Georgia Medical Cannabis Society, Inc.

At the Georgia Medical Cannabis Society (GMCS), we are committed to serving underserved communities, including indigent individuals, veterans, seniors, and disabled persons. These groups face significant barriers to accessing healthcare and medical cannabis. Through advocacy, education, and compassionate care, GMCS provides a voice and resources for those often overlooked in the healthcare system. Read more>>

Mikey Freshcobar

As of late, the mission for SackReligious Klothing Kompany has “shifted” if you will. Since August 2023, we have been hosting free celebrity basketball games & built certain giveaways around it! Our first event was a backpack drive for the Frayser community where we gave away over 170 filled backpacks along with our sponsors: Williams Bounce & More bringing out bounce houses for the kids & Brotherz Wings & Things providing the food for over 250 guests. We recently just finished off the year of 2024 with a toy drive & our 4th celebrity basketball game! The city deserves these types of events. It’s so much going on & at the same time taken away from the community. Times are hard. I’m just doing my part by trying to bring joy & fun back with the help of friends. Our games are more than just a game. It’s like a family reunion lol we eat, the kids play & dance, and we get a great basketball game. The city need more smiles & love! Read more>>

Conor Hunter

It may not be an undeserved community in the traditional sense of specific marginalized groups, but I have made a big part of my mission to give back and help young designers just entering the field. I find that young designers may have technical abilities or have been inspired creatively in school, but are often not given the real world skills that are required to succeed in the business of Graphic Design. That’s not to say that entering the professional world needs to be intimidating, but requiring junior designers to “pay their dues” is often a thinly veiled attempt to exploit their creativity and leverage their passions against them when it comes to entry level wages and opportunities. Read more>>

Beth Nettles

Nonprofit organizations working with vulnerable families—like those dealing with housing instability, foster care, or financial hardships—often struggle to get families in for appointments. Parents rely on public transportation, but it isn’t always safe or convenient, especially with young children who need car seats. Many times, families have to miss important appointments because of the lack of reliable transportation. KreweCar is working with some of these organizations to help safely transport them so that these studies can be done and plans can be made to enhance the lives of this underserved community. Read more>>

Adam Turrey

In the sport of Triathlon, the level of inequality that exists amongst participants is incredibly high. For the past few decades, participation amongst minorities and low-income individuals remains largely unchanged. Statistics from USA Triathlon show that 88% of participants are Caucasian/White, 4% Latino, 3% Asian and less than 1% African American. Read more>>

Kathy Weyer

The Heritage Art Park series are women’s fiction, but the stories focus on individual social issues. My experience as a grief and bereavement counselor serves as the basis for the first book in the series (Stitches) – that of self-identity when the loss of a partner leaves a woman whose sole purpose in life was to support her partner.  The second book, Canvas, focuses on the foster system and how the foster children have no voice – the biological parents who have done things to lose their parents rights in the first place, hold all the power. These kids are angry but have to do what they are told (visit in prison, see people they are scared of…). This came from my work as a Court Appointed Special Advocate (CASA). Read more>>