One of the biggest opportunities for folks who want to make an impact through entrepreneurship is to tackle things that Corporate America has gotten wrong and so we’ve asked some of the best and brightest in the community to share examples of what Corporate America is getting wrong in their industries.
Ashton Hoot

I work with a lot of small business now, but I have a background in Corporate America, and one of the things I saw (and part of the reason I left) was communication. Communication is always important, no matter what you do and where. you do it, but something that creatives in particular struggle with is the lack thereof from leadership, especially at a higher level. Read more>>
Marissa Hughes

They get a few things wrong, especially as the wellness industry is growing rapidly, but the big two both concern the way wellness products are marketed. Thinking the same one thing can help everyone is inaccurate. Our bodies are all different, and they respond to wellness practices in varying manners. Not everyone can benefit from the same support, but this isn’t clear with the way wellness products are marketed. Read more>>
Emily Cadiz

Corporate America has saturated the pre-k edtech and streaming field with entertainment and outdated/ineffective teaching and learning tools because the success of most apps, channels and/or companies is measured in how well they are able to silent a child. But when we silent children at this age, we are silencing brain development during the most critical stage of growth in a human’s life. Read more>>
Melvin Davis, Jr.

Since the launch of my very first apparel line and subsequently establishing the MDJORIGINAL letterman jacket brand, I’ve learned a ton about the world of merchandising and resale marketing. If I had to choose, one takeaway would be the way Corporate America values start-up/smaller businesses largely based upon their size or tenure in the fashion industry when compared to its larger/ luxury brand counterparts, as opposed to the quality of the merchandise being produced. Read more>>
Becca Lory Hector

As an openly autistic/disabled professional who consults almost exclusively on DEIB from a disabled perspective, the number one question I get asked is: “What does the ‘B’ stand for?” These days, most corporation are familiar enough with the letters D, E, and I hanging out together. Diversity, equity, and inclusion are now a must-have for companies and organizations, and a company culture that nurtures those ideals is what employees are now requiring from their workplaces. But beyond D, E and I, we also need to feel like we belong in the workplace. Read more>>
Adriel Joy Thurston

Burn out. I know this is not a new concept, nor does it only apply to creatives, but it’s the elephant just starting to be pointed out in every single room, so it should at least be mentioned. I am thankful the quarantine season brought a sliver of recognition to how dangerous and epidemic burnout is in the world, but especially in Corporate America. Read more>>
Jessica Johnson

For many people, your home is at the center of your universe. It’s where you feel safe and at peace, where you celebrate and spend time with the most important people in your life, and where you create memories and grow. Real Estate is personal- I can easily say it’s the most personal thing in your life. Coming from an 8 year position with a Real Estate Tech company, something that I always felt was missing was that personal aspect. Read more>>
