One of the biggest opportunities for folks who want to make an impact through entrepreneurship is to tackle things that Corporate America has gotten wrong and so we’ve asked some of the best and brightest in the community to share examples of what Corporate America is getting wrong in their industries.

TIARRA SHAW

Corporate America and really most Americans think being a Realtor is an easy job. That we just look pretty and show houses. Well, it’s much more than that. Nothing is handed to us; we have to put ourselves out there in a way that is professional and strategic. You need to be a master marketer, a financial wizard, and the King or Queen of sales to just get a piece of the market share. You don’t get the luxury of having an HR department, accounting department, etc, it’s all just you, and if you don’t gain market share, you don’t eat. Read more>>

Salomé Savage

One thing Corporate America often gets wrong in my industry is how it takes the humanity out of support roles like executive assistants and managers.

I’ve worked as an EA for years, and over time, I started to feel like I was being treated more like a system than a person. Everything became about output, metrics, and how fast things could get done. The parts of me that made me great at the job—my intuition, emotional awareness, and creativity—felt ignored or undervalued. Read more>>

Samantha La Deaux

A while back, I was in a kickoff meeting with a corporate client who had just spent a significant amount of money on their brand-new website. It was shiny, full of bells and whistles, and honestly looked great. The problem? Nobody was using it.

I asked how they defined success for the project, and the room went quiet. Finally, someone spoke up: “Well, we just wanted it to look modern.” Read more>>

Camila Vick

Whether you are preparing your organization’s 10th annual arts festival, starting a creative business or beginning to gather like-minded people in pursuit of a just cause, the gaze of capitalism will always be present while building community. In starting a community organization, I understand and hope to continue to labor the love that needs to be poured into building that community. The slow growth and stories that are told as a result of people coming into your space, bringing their friends, and watching those ideas grow together is what creates a strong business, eventually grows capital, and leaves a lasting impact. Read more>>