What’s your view on asking friends and family to support your brand? We asked members of the community to open up and share their views on this controversial topic. Check out some highlights below.

Bryan Daniels

I feel like any small business that is just starting will need help from all potential sources, including family and friends. Obviously there are exceptions, but I can’t imagine how an entrepreneur finds success without a network of loved ones who support your vision. Support doesn’t necessarily mean financial help, although that’s always nice. But often it means physical support like manpower, or emotional support in the form of an understanding spouse. I am so grateful for my wife, my mother, my sister, and my children who have all supported me in tangible ways throughout this journey. Read more>>

Hannah Johnson

One of my favorite things to do in community is to brag about and promote the people in my circle for the awesome things they’re doing. It is always an encouragement when I meet somebody who’s looking for a service that I know one of my friends does really well. I can’t wait to share their contact with new people! This could be a close friend who is launching their own business after I’ve watched them work and pray over it for years. This could also be a family member giving their all to a creative project and finally releasing their art. This is special to me because people have done it for me over and over again. Read more>>

Sabrina Martinez

Asking friends and family to support your business can be a delicate balancing act. I tend to reach out only to those closest to me—my parents, siblings, and close friends—when I need help. Their support often involves pitching in during crunch times, modeling my clothing, offering a place to stay when I’m out of town, or assisting with my booth at events. I’m incredibly fortunate and grateful that they’re happy to help, but I’m also mindful not to ask too often. When I do, I make sure to cover all their related expenses. As for my extended family, I don’t usually ask for their help, but I’m always touched by their kindness when they choose to support my business by making purchases. I’m truly thankful for the generosity and encouragement from those around me, which allows my business to thrive. Read more>>