Our community is fortunate to have so many brilliant, insightful entrepreneurs and creatives and so many of them have front row, ground level seats that allow them to see emerging trends before the so-called experts, industry leaders, etc. We wanted to create a space to connect members of our community where they could share these insights on trends and opportunities they are seeing.
Omar Virjee
The accounting industry is rapidly changing and this change has been turbo charged by the COVID-19 pandemic. Firstly automation and technology is playing a major role in how work is done. Transactions are auto fed into QuickBooks and other accounting platforms. Management of CPA firms is also changing with advanced practice management software and tech stacks that sit on the cloud. The second trend we see is the ability to work remotely. Team members are now able to work from home if they have a doctors appointment or a family obligation. Many firms are going 100% remote. We however feel that a 100% remote practice will impact team collaboration as the close relationships and mentorship formed within a physical office environment is difficult to replicate in a virtual environment. Read more>>
Angela Renals
Afternoon Tea Boxes are here to stay. Pandemic restaurant restrictions inspired the advent of the Afternoon Tea Box (for curbside pick-up, local delivery or nationwide shipment). Tearooms in 2020 began designing pretty ways to tuck all the elements of an afternoon tea menu into a neat box. Teas, finger sandwiches, scones and desserts with edible flowers and mini containers of jam and cream allow friends to set-up a delicious at-home tea party without all the food prep. Some even include teacups, cutlery, party plates or tiered trays, to make setting a gorgeous tea table easy. Read more>>
Christina Hulka
Unfortunately the biggest trends in MY industry is the repetitive deceptive marketing tactics! The definition of deceptive marketing “is the use of false and/or misleading information to capture the attention of the consumer through the usage of false information to persuade buyers into a business transaction that will not typically be beneficial to you but “yes” beneficial to the one doing the deceptive advertising.” So, what do I mean when I say this? Many artists in my field continue to use marketing terms to mask the fact that we are creating a tattoo. Read more>>
Samantha and Renata
Ig Workshop has been an operating interior design form for 8 years in Miami . We are seeing a huge boom in the Miami real estate market. With that, we are seeing a shift in design styles, budgets, and interpretation of miami architecture. The migration coupled with increase of instagram as a sourcing tool has really changed the design narrative. Miami used to be an art deco haven, now we are seeing a much more natural approach to design. This refers to color palates, material selection, lighting selection etc. Everything is becoming more about bringing nature into the home. Warmer neutral tones, softer materials and less use of Lacquer. Read more.>>
Kinda Turner
The biggest trend that I am seeing in the industry is history repeating itself. From 1970 wallpaper prints on denim to street styles from the 1990s (mid-drift sweaters, oversized jackets, Dr. Marten boots), they all have a 20th century twist. It’s good to see some things coming back but others not so much! Read more>>
Tracey Shappro
One of the biggest trends I’ve seen in our industry is that brands are increasingly embracing experiential technology along with digital media to create immersive and interactive experiences to enhance their marketing and live event strategies to extend their reach and brand engagement. In a rapidly growing digital economy, audiences are looking to engage with brands in more meaningful ways across an array of formats and smart technology. We are seeing brands across industries answering that call in new and innovative ways with impressive results. Read more>>
Sam Ebenezer
“It is only in our darkest hours that we may discover the true strength of the brilliant light within ourselves that can never, ever, be dimmed.” -Doe Zantamata The year 2020 brought the entire world to a standstill, and difficult times made Green City Recycler have to think of ways to survive in adversity. Just as diamonds go through harsh treatment to get their shine, the textile recycling industry had to evolve and adapt. Gone were the days when folks took their bags to a local donation bin/store or hand-me-down shop. In the age of Uber Eats, Amazon Prime and Instacart where we have products arriving at our doorstep, textile recycling’s next step is curbside service. Read more>>
Matthew Giampietro Landscape Designer
Outdoor living has become increasingly popular. The awareness has grown through home remodeling shows and Instagram. But, it was living through Covid when people realized the importance of outdoor living. People are exposed to so many different ideas for outdoor living and their backyard spaces. Spending more time at home, people are using the outdoors as their main form of entertainment and recreation. Read more>>
Cera Marquez
Not only in our local communities but all over the world I am noticing strong, talented, and truly inspiring women embrace the ‘odd and unusual’, making their one of a kind art and leaving a positive impact for change in a very relatable way. We are not super heroes but we are taking back our power and rising above. What was once more predominantly male industries are being forever changed for the good. I see this happening not only in the oddity world, but the tattooing community and even in my newest chapter of work in the funeral home industry. Read more>>
Kat Duncan
Organizing is becoming more widely accepted these days, and this business vertical is receiving recognition for being beneficial. People are prioritizing their time and their spaces, and understanding the added value of having an efficient home. We have families where the house is chaotic, or the demands of the day-to-day eliminate time for fine tuning, and this is where professional home organization comes into play. We give these families time back into their lives by assisting with minimalism and home systems that keep the house running smoothly and looking fantastic. With the interest in Pinterest and DIY. Read more>>
Rami Kalla
Some of the biggest trends that I see in my industry and is the excitement around the Metaverse. We have been producing content in VR/AR for the past several years. However, COVID became the catalyst that really helped to drive this industry as everyone was forced to find creative ways to work remotely. Now with Facebooks push to create a Metaverse, of interconnected virtual worlds, everyone is now talking about it! Read more>>
Stacey Fike
Savvy customers is what is trending in the sunless industry. Clients are informed and knowledgeable about products and ingredients, which is why GloGirl is very conscious about every product we use and sell. Having organic products is no longer enough; products need to be gluten free – yes, even gluten free for skincare products! Customers are requiring products to be non-toxic, coral-reef safe, sustainable, and in some cases, re-usable. Combine these needs with products that are user-friendly and convenient and GloGirl should be your 1st choice for all things sunless. Read more>>
Christopher Savage
90% of our clients on Google Ads are using YouTube as well. This provides maximum visibility and profitability. With such big gains for the streaming market and video content, YouTube video advertising is becoming more beneficial to our clients success. Video is going to be the next big thing – providing easier ways such as audio transcription of blogs or vlogs, which will soon replace the “blogs” we know today. Read more>>
Stephanie R (Pearled By Perry) Perry
In my industry some of the biggest trends I’m seeing is natural hair in the black hair care industry. With relaxers, wigs installs and stress contributing to hair loss, African American women are looking for a more natural approach to black hair care. Wigs have become a big trend because people have the desire to change their hairstyles as a way to reflect their own individuality. Traditional installs are slowly but surely making a comeback. Tape Extensions and Micro Links are becoming popular also. Read more>>
J.D. Netto
As both an artist and entrepreneur, I found that it’s important to not only work on your craft, but to also pay attention to marketing trends. We’re migrating from a digital world of filters and overly edited photos to content that is raw and relatable. The consumption of short video content has been leading the industry toward new ways of connecting with audiences. Read more>>
B. Keith Crear III
Some of the big trends Im seeing is the use of mobile devices. I’m seeing the use and the ACCEPTANCE of mobile devices for media photography/filming and motion design media. With the major usage and popularity of TikTok, use of the app has become more beneficial for content creators, influencers and companies in reaching an audience. I’m seeing more manufacturers creating accessories for small carrying mobility. Read more>>
Ameerah Saine
The rise of tech is one of the biggest trends I’m seeing in the Marketing Industry. The most common question I get from my clients is: Which new technology will be the biggest thing to hit marketing? Here’s the surprising answer that I give them: Don’t get excited about specific technologies. Instead, focus on how these technologies are changing the fundamental nature of marketing. The tools, processes, and technologies available have changed the way marketers interact with customers, both positively & negatively. Read more>>
Dustin Boyer
Right now there is a huge shift in how music is marketed. Musicians are now expected to release mountains of short form video content. One viral video can do so much for marketing a song, far beyond ads. Short content can not only help fans connect with the artist, most of the platforms help develop community amongst all the fans. As a marketing company its something we’ve worked with artists on over the last three years. Developing a strategy to help artists create this community has helped many of a legacy acts become relevant again. Read more>>
Jimmy Maler Noeleen Rivers
Old is new and vintage is cool again! I mean it was always cool to us but it’s definitely intrigued and captured the younger generation. Online access and drop shipping copy paste disposible furniture has really flooded the market and I think now more than ever, quality, real materials, and unique style have become the new black. The marketing machine feeding consumers “this is in” or “this is what you want” vs the treasure hunt to find your own personal subject style is alive and well and we couldn’t be more excited about it. Read more>>
Ann Coatney
Having worked in the voiceover industry for over 25 years, I’ve seen a great deal of change. In the past, it was mainly actors with experience doing commercials and narration who were hired for most jobs. Today, with the advent of easy home studio setup, people from all walks of life and careers are getting into voiceover careers. Many people start after they’ve retired from other industries and careers. It brings a wide variety of voices, styles and a “realness” to the table. I’m also hearing more diversity in casting of voiceover jobs. It’s not just white, male “announcer” styles anymore, which is a good thing. Read more>>
Deepika Bhalla
Most organization have put gathering as a team on hold in the last 2 years. For 2022, we’re seeing more businesses that want to hold conferences, celebrations, team building events and more! Including hybrid events that combine virtual and in-person options. 73% of event marketers say they expect hybrid events to be more prevalent than ever. In 2022, expect hybrid events to: Provide a seamless integration of technology to allow participation between in-person audiences and virtual audiences. Read more>>
Bailey Weigler
As a wedding photographer in Dallas, I’m at the forefront of wedding trends and seeing how events have changed over time. 2022 is a wildly popular year for weddings because people are ready to celebrate! There are an estimated 2.5 million weddings happening this year which is the most since 1984. It’s been a privilege to be able to continue safely running my business during the pandemic and I’ve noticed a big shift in weddings during the past couple of years. Many couples want to get married and do it as safely as possible while still getting to fully enjoy their day with family and friends. Here are 3 trends I think are absolutely fabulous in our industry and hope to see more of. Read more>>
Patrick Coombe
Traditionally, SEO was all about getting your website ranked. So when you Google “veterinarian in boca raton” our job would be getting your vet to rank for that keyword, amongst others. While this is still our primary goal, one trend we are starting to see is customers wanting “featured snippets” in the search results. What do I mean by this? When you Google someone’s name e.g. Elon Musk, you don’t just see search results or a list of websites about him. You see his photo, Read more>>
Tim Ray
The thing that sticks out most to me is how censored everything has become. We are now living in a very censored world, from our mainstream media outlets to our social media. We have seen the mainstream media become propagandized and the information is now manipulated to be used for their own personal benefits. Many people are becoming aware of the misinformation and are now seeking answers from other sources, such as uncensored media platforms. We are seeing people push away from mainstream media because they are hungry for the TRUTH! Read more>>