Social media can be a really powerful way to connect with and build deeper relationships with your audience – but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they’ve hired professionals to help.

Peggy Corbett

I do my own social media. I am a one woman business and can not afford to hire someone to do my advertising. Even tho I may not be the best at it, I try hard to do what I can. Read more>>

Nick Samson

I do run my own social media, but I’ve developed some very strong opinions about its use lately. Whether you’re a business owner, entrepreneur, or an artist looking to get your name out there, the pressures of social media are immense. We’re pushed to create content and pump it out as fast as possible in order to maintain engagement. I can’t speak for everyone, but I’ve found that I don’t have much creative energy after writing a song or working on a role to create a week’s worth of IG reels or TikTok videos. Read more>>

Carissa Henderson

Social media is a huge part of my business and was (and still is) the main catalyst for my growth. I created my Instagram @aboldnewhue back in June of 2020 as a tool to showcase my design talents within my own home, gain a following, with the goal to then eventually launch my design business and gain clients from my following. Before I even announced that I was taking clients, I actually had a follower reach out to me asking for help on their own home (not knowing that I was actually about to offer this service!). Read more>>

Julie Schabel

I have been running my own socials since I started Wave Space. I recently hired someone to consult with my social media channels and my website, I felt like I needed some outside input and a fresh perspective for some things. I like to bounce ideas off others and I think being creative with your content can really help a business. Read more>>

Jenn Campbell

Yes, I manage my own social media accounts. Cardscape Greetings is a local yard greeting rental service company so I do not need to have a far reach. I do get many people in the area that see my posts and book because they found me on social media. You definitely need to post often, if not daily, to make sure you have the most engagement and reach. Read more>>