Social media can be a really powerful way to connect with and build deeper relationships with your audience – but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they’ve hired professionals to help.

Noe Brown

Yes I do manage my own social media platforms. I did hire two remote assistants in the past but I found myself having to redo a lot of what was assigned to them anyways so I started doing it again myself. It is time consuming but at least I know I have put my heart and soul into it and the rewards of meeting wonderful people is priceless. Read more>>

Danielle Reed

As a Social Media Manager and Strategist, I have always managed my own social media accounts. My Dad never thought I would be able to do social media as a full-time job, but I proved him wrong. Getting hired to manage social media for corporations, nonprofits, small businesses, and high-profile individuals has been a dream come true for me, which is why I started my own social media agency, Reed Limited Entertainment (RLE). Read more>>

Jacqueline Dunn

So far, I’ve handled my own social media on Facebook, LinkedIn, Instagram and TikTok. The results have been yielding quite a network of other copywriters and potential clients. I’m still going solo as a business, so I haven’t hired anyone yet. Once my business scales to a point where I need to structure my time better, I will consider hiring someone. Read more>>

Candice Luter

I think any creative and entrepreneur wants to have their hands in everything that they do and put out. Social media and marketing in general is key when trying to establish a customer base and growing that exposure. This in itself is a full -time job that requires a detail and attentiveness that most small business owners just don’t have time to manage. Read more>>

Randi Dukes

I manage my own social media accounts and I always have. I made the decision to do it myself because I’m in a very client-focused business and I want to make sure my online presence matches my real-life presence. I also wanted to be able to evaluate what was working and generating engagement. Read more>>

Celina Phoenix

No Please, All Of My Promotes Are Done By Myself. So Far My Business Have Been Growing Great & It’s Getting Better & Better Everyday The Trick Is To Promote On Platform No One Is Is Promoting. My Advice For Other Business Owners Would Be To Take Time And Lay Out How You Are Going To Promote Your Business. Read more>>

Plush Beauty

Yes, Plush Beauty does and always has managed our own social media platforms and presence. We made the choice to manage our own social media as a new business to save funds by utilizing our own preexisting skills and abilities. Ciara – one of our co-owners – has a manager for her music career that she learned many useful tips and tactics from that we knew we could implement into our social media approach for Plush Beauty. Read more>>

Justin Radcliffe

My philosophy in life is leave things to the professionals. Their expertise and knowledge in each subject you’re seeking is far greater than yours. I use that same ideology whenever it comes to different aspects of the business like social media. Social media is a tool that can be used to gain prospects & new opportunities. It is a strenuous task that I would prefer hiring out than doing myself. I made that choice as it freed up time to do what generates the income for the business. Read more>>

Alise Curran

I manage my own social media. I made the choice because my books are very personal to me, and I want to be in control of how my books and I are represented. I am a bit of a control freak across the board so this is no exception. Having someone else run my social media would seem inauthentic since my account shares my family, a bit of my travel, my recommendations, and my personal experiences with my publishing journey in real time. Read more>>