Social media can be a really powerful way to connect with and build deeper relationships with your audience – but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they’ve hired professionals to help.

Amanda Cil

Where do I start? I strongly believe that my business has flourished thanks to social media. I began to use Instagram for my business as a portfolio platform to show potential clients my work. I haven’t hired a team or company to manage my social platforms. I feel like social media is my safe space to directly talk to my current clients and my future clients. Read more>>

Erin Mravle

I manage my own social media and it is a major struggle and area of concern for my business. Photography should be right at home on Instagram, right? Well most of my time spent in my business is managing my business and turning out beautiful galleries for my clients. I send newsletters, create new sessions for booking, respond to client inquiries, scout locations, manage my studio equipment, props, and client closet, shoot sessions, and edit each and every image. Read more>>

Angie Johnston

I believe that social media is successful if it is personal and you cannot outsource the personal size of social media. There are tools and resources available to automate your social media that you do not have to outsource to another company. By managing our social media by myself, I am able to be personable and connect with current and potential clients. Read more>>

Aubrey Dykeman

Social media – the necessary evil for businesses! I dream of a world free of social media and great mental health, but also understand that this necessary evil is what brings your brand to the most people! I have tried several different methods of posting to social media (monthly posting plans, batch posts, constantly researching trends) and have done it all myself up to this point. Read more>>

Christine Moum.

I currently manage my own social media platforms as I like to have full control of what I post and that why I am engaging with my audiences directly. However, this doesn’t mean I won’t consider hiring someone in the future once I have a larger audience. Read more>>

Listiani Hartono

Started in the midst of pandemic, “linacapturelife” comes from my love and passion for Instagram as my playground for expressing myself and what I truly love. I love taking photos, trying new recipes, sharing style and inspiration, traveling, and basically just my daily life. From there, it has grown as a business itself to the point of me being a content creator. Read more>>

Shannon Fox

At this time I manage my own social media accounts to keep business expenses down. (Both personal and business accounts). Although social media can be very time consuming and exhausting to stay consistent with I also find it to be therapeutic for me in the creative space. I love content creation- whether it’s for my business or personal blog. Social media has allowed me to share what I love doing with so many other people who I might not otherwise ever come across. Read more>>

Darcy Weiss

I handle just about every nook and cranny it takes to run my little business, including and not limited to my numerous Social Media accounts. making sure my finances are in check, drawing, painting, printing, cutting, packaging, shipping, & promotion of all products. Read more>>

Alexis Sullivan

I manage all social media from posting to responding to DMs, and comments. I’m the future I hope to hire someone because it is a lot of work for one person to handle. Read more>>

Jonathan Solorio

Social media can be a great way to build your brand and connect with your audience. I generally manage my own social media presence, but sometimes I hire experts to help out with particularly time-consuming or difficult projects. Part of my social media plan is defining a brand voice and tone that is consistent across all platforms. Once I have the voice down, I can write up a social media calendar of posts and edit them in advance so they are ready to go when it’s time to publish. Read more>>

Karen Rosenbloom

These days, content creation on social media involves much more than simply filming, editing, and posting. Content creators must study algorithms, negotiate contractual agreements, dissect analytics, and adapt to consumer culture– all while creating unique and individualized content. The transformation of social media from personal to professional requires a significant amount of knowledge, time, and dedication which makes hiring a media manager, publicist, or marketing agency a logical pursuit. Read more>>

Nivea Voltran

I manage my own business, which can be difficult at times when also simultaneously having a full time job. Read more>>

Anniete Omoragbon

I do manage my social media myself, i think it helps creates a connection between me and my audience/client. Read more>>

Ela Pruszynska

I manage my own social media. Read more>>

A C

When it comes to social media, I manage my own. I’ve had a friend, Carter, help with socials for awhile when I was away from my devices. Read more>>

Ashley Wilke

I manage my own social media. Read more>>

Stacy Tucker

I currently manage my own social media because I like the being hands on with what content I want to share and when and I really enjoy connecting with my followers through my social media. Read more>>