Social media can be a really powerful way to connect with and build deeper relationships with your audience – but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they’ve hired professionals to help.
Korynne Mykal

I have operated my own social media the entirety of my business. Managing social media is a time consuming job and it can become overwhelming while running my brand, but to grow, you must have a consistent content schedule to gain more followers, keep engaging customers, increase website traffic, and improve follower engagement. In the future, I would love to hire a team to operate my social media and hire content creators who create weekly content for my brand. Read more>>
Lauren Schellhase

I manage my own social media. It’s important to me that people see me as a real human being. I want to make sure that when people reach out to me with the intent to work with me, they already have a strong sense of who I am. Read more>>
Michelle Olmann

I manage my own social media. As much as I would like to have it look perfect, its not. But I love doing it because its authentic to me and my journey. So yes my timeline is busy when I am busy and gets a little quiet when I am not so busy. But I love that its me and very real to what I am doing in present time. Read more>>
Pete Ilieski

Running social media can be challenging, especially these days when everyone falls in line with trends. Couple of things that a super important are having a clear vision of the over all look. Make it as organic as possible, informative, fun and as much as about the clients as it is about the studio. Last but not least finding the right people to do the job effectively which involves passion for people, creativity and enjoys that aspect of the job. Read more>>
Radmila Husnetdinova

Social media is the best way to express yourself and your product/ brand to as many people as possible. The first time I started selling online, I did not succeed. It was the experience of selling on Facebook a platform that I more understood and had more friends, but as it turned out, not everything was so easy, and I needed to know the secrets of setting up for the right audience. I went on to learn this. I hired a coach to help me with social media, then I moved off dead center. Read more>>
Nadria Brown

I manage my own social media, I feel it’s important for me to stay authentic and for my following to know that all posts are made by me. I prefer it to be treated as a intro to who I am and what I bring to the natural hair community. A portfolio if you will. Read more>>
Rachel Dean

I manage my own social media. I like to interact with my customers and potential customers online. It helps me to see what everyone is liking; what designs of mine people are paying attention to. Read more>>
Ashley Gossett

Social Media is something I feel I am horrible at doing. I never know what to post or when to post. I always have great photos, but I never have the right words to go along with them. I currently manage my own social media. I would love to hire someone to do it for me, however I am afraid that it wouldn’t be personable. I question things like do the person I hire have to know me? How would they know how to interact with my followers. Read more>>
Nancy Ofoegbu
I have hired a team who manages my business social media. I find that it takes away the stress of coming up with content to post and allows me to focus on other aspects of my business. Read more>>