Alright – so today we’ve got the honor of introducing you to Tye Miles . We think you’ll enjoy our conversation, we’ve shared it below.

Alright, Tye thanks for taking the time to share your stories and insights with us today. Let’s start with a story that highlights an important way in which your brand diverges from the industry standard.

Yes, there is something I do a bit differently within the industry. Serving in branding and marketing industry over the past four years, I’ve noticed that many industry professionals typically start the discovery process with new clients around consumer/ideal client clarity work.

As a personal brand strategist and personal coach for female entreprenuers who struggle with showing up 100% as themselves online and generating consistent sales, I approach the start of the journey with each client by gaining clarity around who specifically she is, how she’s currently showing up for her brand (or the lack thereof), and by addressing the internal conflicts currently at work that could sabotage even the most attractive brand identity and strategy.

This introspective step in my process allows my clients to gain clarity around who she is and what she wants. And then we build her brand and business upon this powerful clarity such that she owns her value and execute the actions necessary to achieve her goals with confidence.

Tye, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

Firstly, I will say that I am the woman I choose to be. And that statement speaks to the core of my mission to help women become who they courageously decide to be. Now for a bit of backstory about me, prior to becoming a certified coach specializing in brand strategy, I worked within the beauty industry as a hairstylist and salon owner for 16 years, and built a 7-figure revenue producing brand in the process. However, while I had achieved financial success, I knew I was meant for more and was playing small. I knew I was hiding behind my chair, and that it was time to take a courageous leap into my next. So, I decided to start taking actions that aligned with what I wanted. I wanted to be highly paid for my knowledge. I wanted to live a laptop lifestyle and work from anywhere in the world. I wanted more control over my time. This meant I needed to sell my salon, develop my skillset, and launch a new business.

Five years ago, I started executing my exit strategy, invested in developing my coaching/speaking business, and launched a new brand – Tye Miles International Coaching & Consulting. My brand’s philosophy is built on the three main values: authenticity, creativity, and aligned action. It is from the foundation of these values that I provide services such as personal brand strategy, lifestyle branding, online growth strategy, life coaching, women’s empowerment and personal development training and speaking, along with coaching program creation and online membership community consultation. In addition to being CEO and founder of Tye Miles International, I am the COO of Media to Millions, a mentorship community designed to teach coaches and consultants to leverage the power of their expertise to build scalable six-figure and seven-figure generating businesses.

When I am not working on or in my business, you can find me meditating, working out, hanging with my husband and three children (Katie, Sara, and Jacobi), traveling, or consuming books that help me live more mindfully, in alignment with my purpose, or enhances my business acumen.

How’d you build such a strong reputation within your market?

I would have to say being a person of value helped to build my reputation within my industry. To unpack this a bit more, a person of value possesses the following abilities: 1.) Showing up with a humble spirit of serving others with their expertise and/or experience. Even if at first it’s for free. 2.) Being solution- driven. Simply stated helping people solve their problems. 3.) Live in integrity to your word. Always under promise and over-delivery on any promises you make.

If you can consistently do these three things you will stay in business longer, your work will be more rewarding, and you will have a reputation that make your colleagues happy to refer, hire, and/or collaborate with you.

What’s been the most effective strategy for growing your clientele?

The most effective strategy for growing my clientele has been a strategy known as “speaking to sell”. This strategy works well for both virtual and in-person events. I’ve closed 60K at my smallest in-person event, as a newbie coach, with 12 people in the room. As well as closed 300K + in sales during virtual events. This strategy has withstood the pandemic and will remain a go-to strategy for my clients and me when it comes to building a sustainable client base that creates recurring revenue.

Contact Info:

• Website: www.tyemiles.com
• Instagram: https://www.instagram.com/thetyemiles/
• Facebook: https://www.facebook.com/thetyemiles
• Linkedin: https://www.linkedin.com/in/thetyemiles/

Image Credits
Marquita Washington of Marq Photography Che Brown Media Expertzy