We recently connected with Sehar Tejani and have shared our conversation below.
Sehar, looking forward to hearing all of your stories today. Coming up with the idea is so exciting, but then comes the hard part – executing. Too often the media ignores the execution part and goes from idea to success, skipping over the nitty, gritty details of executing in the early days. We think that’s a disservice both to the entrepreneurs who built something amazing as well as the public who isn’t getting a realistic picture of what it takes to succeed. So, we’d really appreciate if you could open up about your execution story – how did you go from idea to execution?
Planning parties was something that I enjoyed growing up, and I would be the first one to take the initiative from the planning phase to the execution. I never imagined that this hobby would become a hustle.
Around my mid-20s, I met this powerful, ambitious, loud but amazing woman who inspired me to make Bliss a reality. Something that was always just an idea in my head was starting to look more and more like a reality as time went by. Around the same time, my cousin was planning her wedding and asked me for some help with certain aspects of it, and I knew I had to jump on this opportunity if I ever wanted to make my dreams
For the next few months, I engrossed myself in planning my cousin’s wedding without knowing what it takes to help plan a wedding. As time went by, I learned the ins and outs of planning a wedding, and oh, and let me tell you- Wedding Planning is not as glamorous as it looks or sounds. There is so much more to it than what meets the eye. I might have played a tiny part in helping plan her wedding, but I learned so much more than I could have ever imagined!
At the end of my cousins’ wedding weekend, there was one thing I knew for sure, and that was that I wanted to be a Wedding Planner. Now comes the hard part-EXECUTION! How do I wet my feet in this industry I know nothing about and execute my ideas? Let’s just say it’s not as easy as it looks and is a lot simpler in my mind.
One thing I learned with my career in Marketing; YOU HAVE TO GET IN THEIR FACE. So that is precisely what I did. With the help of close friends and my family, I set up booths at wedding shows, open houses at wedding venues, told everyone that I came across that I would plan their parties for them for no cost, take over social media, and so much more. I just had to get my foot in the door.
After almost a year of hard work, execution, planning birthday parties, showers, and events for no cost, I finally got my first official wedding planning contract! An old friend of mine was getting married in a few months and mentioned how she needed some help, I told her I planned events, and if she would give me this opportunity, I could plan her wedding. So, she put all her trust in me and let me plan one of the most important days of her life.
With the help of some friends and family- we had our first wedding under our belt! Not to brag, but it was pretty much a flawless wedding with a few minor hiccups! I always say that if you don’t run into at least one hiccup at your event, it won’t be successful, and that’s the whole process of learning and growing.
A few years went by, and I continued to grow my business and client base- I planned baby showers, birthday parties, and small family events, but I knew for sure that my heart belonged to WEDDINGS! Planning and coordinating lots and lots of weddings! There is something extra special about a wedding- whether you are a part of it as a family, friend, or even a vendor……seeing two souls join in matrimony and become one melts my heart. Every wedding is not special for just my clients, but it’s as unique for me, and I get so happy to be a small part of their Big Day.
After all these years and all the planned weddings, I still can’t get over being a little emotional and cry some tears of joy when I watch two families become one. Next year will be a little extra special for me because I will be planning the most memorable wedding of my life and career: MY BABY SISTER’S WEDDING (is it weird that I am crying while writing this)!
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
I am a Marketing professional by day and a Wedding Planner by the weekend! I help plan magical and stress-free weddings for my clients! Planning events was something I always enjoyed so much, and I knew that one day I wanted to make it into a reality. I made that dream a reality with hard work, amazing mentors, support from my friends and family, and faith in God. We offer Full, Partial, and Day of Coordination services for our clients. When couples come to us, either they have an exact plan on what they want and need help the day of, or they have no clue where to begin, and we are here to meet their needs and help them plan a flawless wedding! We sit with you and listen to how we can help be a part of your big day! Each client is not just a client to us but our Blissful little family.
I didn’t start my career in wedding planning and, at the start, never had the intention of being a wedding planner! I wanted to work in PR and Marketing, maybe for a magazine one day, and that was always my goal, but I can’t deny that my Type A personality loved planning all the events that she could and led me to where I am today. Anything is possible with a vision in mind, eyes on the goal, and lots of hard work.
What’s been the best source of new clients for you?
Definitely Word of Mouth! If we plan a flawless wedding for our clients, we know for a fact that they will be recommending us to others and that has always been the deal! I can proudly say that I have not had to “market” my Wedding Planning services for a while because my work speaks for itself and the way I treat my clients.
Can you share a story from your journey that illustrates your resilience?
Oh, man! That is a hard one, but I would have to say 2020 was a year that tested everything I had on me not to give up. I was on track to making my side hustle- wedding planning business into a full-time GIG; all set to go, and BOOM- the pandemic hit! The country was shut, and so were all events for an indefinite amount of time. I had clients canceling their contracts left and right, and I didn’t know if there was light at the end of the tunnel. It was tough for everyone in the wedding industry; we knew we could come out of this-just not sure how and when. Going full-time with my business was put on the back burner, and now I just had to survive through this pandemic and see where I get. I just knew that I could not give up so easily. I have worked so hard to get to where I am today and if I give up now; I am letting the 25-year-old Sehar down. Her dreams, her vision, her goals, and hard work weren’t for nothing.
Thankfully with lots of hard work, prayers, and some fantastic clients-we were back on track to not only our pre-pandemic hustle and bustle, but we have been busier than ever, and I thank God every day for blessing us through the hardship and carrying us out of it. For now, I will continue to plan as many weddings as I possibly can and work harder than the day before, and see what life has in store for Bliss.
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