We recently connected with Sam Tejada and have shared our conversation below.
Sam, thanks for taking the time to share your stories with us today Coming up with the idea is so exciting, but then comes the hard part – executing. Too often the media ignores the execution part and goes from idea to success, skipping over the nitty, gritty details of executing in the early days. We think that’s a disservice both to the entrepreneurs who built something amazing as well as the public who isn’t getting a realistic picture of what it takes to succeed. So, we’d really appreciate if you could open up about your execution story – how did you go from idea to execution?
Ideas take research. Once you have completed a sufficient amount of research on your idea, then you need to make it into reality. The focus should be on execution. Utilize all of your resources to bring those ideas into reality. Regardless what roadblocks you hit, you can still make it happen. One thing I learned is that you can never do it by yourself. Utilize everyone that you surround yourself with to get to the next.
As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
In 2013, I was a 24-year-old firefighter paramedic for the City of Oakland Park. I saw an opportunity to break into the IV therapy industry after years of doing house calls to Palm Beach’s wealthiest residents.
With just $500 in my back pocket, I set my mind on bringing alternative forms of medicine to everyday people across America. I felt strongly that proactive health and wellness didn’t have to be accessible only to the rich and famous. It was clear my entrepreneurial spirit was alive and well, especially after seeing how lucrative IV infusion treatments could be.
To make extra money, I surrounded myself by world-renowned physicians, such as Dr. Robert W. Willix, Jr. MD, and learned everything there is to know about anti-aging and the world of lifestyle medicine through seminars in the space. At the time, I was still working as a firefighter paramedic but still set aside time to build Liquivida. After 12 years of service, I retired and decided to devote 100% of my time to bringing health and wellness to the masses through our growing franchise system of wellness centers.
Under my direction and with my executive team of fine professionals (including my wife and business partner, Shayna Tejada) and marketer Emmanuel Trenche, we developed seven vitamin IV infusion kits which would later be distributed to nurse practitioners, cosmetic surgeons, and general physicians across America. These kits combined important vitamins, minerals, and amino acids designed to cater to seven buyer personas, ranging from athletes and business professionals to every day individuals suffering from vitamin deficiencies and autoimmune issues. These kits are now at the heart of Liquivida’s business model and now position our brand as leaders in vitamin IV therapy, which has shown to be an effective way to hydrate and nourish the body at the cellular level.
It’s not uncommon to walk through an anti-aging conference and hear people speak of Liquivida’s IV kits. We’ve invested over $1.5 million in advertising and public relations, positioning Liquivida as a safe, trusted IV therapy brand – not only across South Florida but nationally as well. And since we’re considered a medical practice, we were allowed to remain open during the first wave of COVID-19 and gave back to the community, supporting our first responders and teachers across South Florida by providing FREE IV kits and vitamin B12 shots. We’ve been featured in the press for leading the conversation around corporate wellness too. I’m very proud of this and really hope to continue making a difference in our community as our business continues to scale.
How do you keep in touch with clients and foster brand loyalty?
My team and I have several methods to keep in contact with our clients. We create different newsletters to keep them engaged and also have an ongoing blog. Social media is a good tool to put out new content.
Can you tell us the story behind how you met your business partner?
I met my cofounder in my senior year of highschool. I went to prom with her and eventually ended up marrying her 6 years later. She is currently the vice president and CFO of our organization.
- Website: https://www.liquividalounge.com/
- Instagram: https://www.instagram.com/liquivida/
- Facebook: https://www.facebook.com/Liquivida/
- Linkedin: https://www.linkedin.com/company/liquivida
- Twitter: https://twitter.com/liquividalounge
- Youtube: https://www.youtube.com/channel/UCs1pIJxuxPBWL2rFRw7qZmQ/videos
- Yelp: https://www.yelp.com/biz/liquivida-wellness-center-fort-lauderdale-2