We caught up with the brilliant and insightful Nicole Bryd a few weeks ago and have shared our conversation below.
Nicole, appreciate you joining us today. What do you think matters most in terms of achieving success?
Success is something subjective to the person and can vary within the stage they’re in. Before launching Rare Vision Photography full-time, I was a marketing director of local real estate company. Graduating with my bachelors in marketing and PR, my dream of success was becoming a marketing director one day. As I sat in that position, I realized my definition of success had changed to be a loving mother. Arthur Ashe said, “Success is a journey, not a destination. The doing is often more important than the outcome.” I believe to be successful you must be willing to jump in with both feet and realize that there might be some moments of failure before you can see the success.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers
I’m the owner and lady behind the camera of Rare Vision Photography. My love of photography began when I was just a girl and after holding a corporate position, launched my photography business to allow me the opportunity to stay home with my littles. My specialties include families, newborn and branding. My goal in a session is not to just take a photo, but capture moments and details that will be treasured for years to come plus have fun with my clients in the process.
We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?
One thing I’ve had to unlearn is that boundaries are good and not bad. When I began my business, I would often quickly respond to someone who messaged or email, regardless of the time it was sent. Sometimes I would be missing out of time with my family because I would be talking back and forth with an inquiry. I’ve tried to be conscious of when I respond and make sure I don’t get out of the bounds. I don’t send messages back and forth at 10pm. Giving me some time to respond also allows me to send the best response when I can completely focus on the issue at hand. I still respond quickly but that 10pm message can wait until the next day.
What’s been the most effective strategy for growing your clientele?
While I have a website and social media pages, I’ve found the most effective strategy for growing clientele is to have clients who rave about me. If I can give my client a great experience and beautiful images in a timely manner, I’ve seen that they naturally tell others about me. I also have a referral program which gives incentive to my current clients to have a friend or family member book with me.
- Website: www.rarevisionphotography.com
- Instagram: https://www.instagram.com/rarevisionphotography/
- Facebook: https://www.facebook.com/RareVisionPhotography/
- Youtube: https://www.youtube.com/channel/UCru4lmGlN12TGl-_7Lq5IFg
- Other: Pinterest: https://www.pinterest.com/rarevisionphotography/
Rare Vision Photography