We were lucky to catch up with Nick Good recently and have shared our conversation below.

Nick, thanks for taking the time to share your stories with us today What were some of the most unexpected problems you’ve faced in your career and how did you resolve those issues?

The biggest unexpected problem I’ve ever faced was both professional and personal.

I lost my brother, Austin, to suicide on October 6, 2021.

Austin wasn’t just my brother; he was my best friend and my business partner. We started The Good Home Team together back in 2009, and then in 2010, we got into real estate investing. That became his thing. He built an incredible portfolio, flipping houses, buying rentals, developing duplexes, and townhomes.

We even have a street named after us, Good Ln, in Denton, Texas.

From the outside, everything looked like it was working. We were growing, making money, traveling, and bought a lake house together in 2020… There was nothing we felt like we couldn’t figure out.

Then, on October 6 happened.

That night is burned into my brain. The phone call. The shock. The confusion. It didn’t feel real. One minute everything is normal… and the next, your entire world is flipped upside down.

And then overnight, everything changed.

I always say the hardest day wasn’t October 6th…it was the 7th.

Because that day, I had to step into everything he was leading…that day it was real that he was gone.

Austin was in the middle of building an assisted living and memory care project, plus an 89-unit townhouse development. And I’ll be honest…I wasn’t the builder.

I couldn’t even hammer a nail in straight.

But there was no time to figure it out slowly.

I had to go to the job sites, tell the crews what happened, and then somehow rally everyone to keep moving forward and finish what he started. All while trying to hold it together myself.

I was scared.

Scared, I was going to let my family down.
Scared I was going to let our team down.
Scared this was going to financially ruin everything we had built.

So I did the only thing I knew how to do: I leaned on the people around me, and I went to work.

I called everyone I knew who had experience in development. One of Austin’s mentors and close friends, Keith Francis, stepped in and helped guide me through a lot of it. I had to learn fast, building codes, assisted living regulations, and ADA requirements, all while dealing with COVID supply chain issues, labor shortages, and costs going through the roof.

At the same time, I wasn’t able to allow myself to grieve. I was just in get-it-done mode, trying to keep everything from falling apart.

What got me through it was the people around me.

My wife, Heather, was my North Star. She kept me grounded when I could have easily gone the other direction. I had great partners step up in the business, Sarah Steen leading our real estate team, The Good Home Team, and Brian Force & Daina Winn helping build out our property management company.

And what I learned through all of that is this…

You have to protect your mental health.

No matter how driven you are, no matter how big your goals are… if you don’t have the right people around you and you’re not taking care of yourself, it will catch up to you.

We’ve always believed in “fail forward,” and that season forced me to live it.

I’ll never have the same experience of building something side by side with my brother again. But I can carry forward what we started.

Everything we’re building now is part of that legacy.

Nick, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

I didn’t get into real estate because it was some lifelong passion. I got into it because I saw it as a vehicle to build wealth and create freedom.

I got started in real estate back in 2005 while I was in college, and at the time, I was delivering pizzas.

I saw a job posting on the college board for a real estate assistant position. My brother Austin and I already had this idea that we wanted to learn how to invest in real estate, so I thought, what better way than to get paid to learn the business?

I applied, interviewed, and got the job with Jay Robbins at Robbins Real Estate. To this day, Jay is still a great friend and someone who played a big role in getting me started.

That was my entry point into the industry.

From there, Austin and I went all in. In 2009, we launched The Good Home Team and started building our residential real estate business from the ground up. Then in 2010, we got into investing, and that really became Austin’s lane. He built an incredible portfolio, from flips to single-family rentals to full development projects.

Over time, the business evolved into multiple companies that all work together.

Today, I lead The Good Home Team, a residential real estate sales team helping clients buy, sell, and invest across Texas. I am also a partner in Homeward Property Management, which manages hundreds of properties, and in Pro Care Home Solutions, which handles maintenance and renovations.

Everything we do is centered around one thing: helping people use real estate to build wealth.

At a high level, we solve two main problems.

For clients, we simplify what can be a very overwhelming process. Whether someone is buying their first home, selling, or investing, we help them understand the strategy behind their decisions so they are not just guessing.

For agents, we solve the biggest issue in this industry: the lack of consistency, and creating residual income… Ask me how we are doing this!

Most agents struggle with finding clients, knowing what to say, and building a predictable business. That is where I spend a lot of time, teaching agents how to create systems so they are not stuck in the feast or famine cycle.

What sets me apart is that I am still actively in the business.

I am not coaching from the sidelines. I am still selling, still investing, still building companies. Everything I talk about or teach is based on what is actually working right now.

I am also very systems-driven. I believe mindset matters, but systems are what actually produce results. If you do not have a repeatable process for lead generation, follow-up, and conversion, you are always going to be starting over.

What I am most proud of is not just the production or the growth, but the people I get to be in business with.

The agents who have built real businesses and created financial freedom. The clients who have used real estate to change their situation. And the partnerships we have built that allow these businesses to operate and grow without everything depending on me.

At this stage of my life, success is about more than just income; it is about freedom.

Freedom to spend time with my family. Freedom to build businesses that do not require me to be in the middle of everything. And freedom to create opportunities for other people.

If someone takes anything away from my story, it is this.

Real estate is not just about buying and selling houses. It is one of the most powerful tools you can use to build long-term wealth and create options in your life.

And if you approach it with the right strategy, the right systems, and the right people around you, it can completely change your future.

What do you think helped you build your reputation within your market?

I believe my reputation has been built on doing exactly what I say I am going to do.

In a business where a lot of people overpromise and underdeliver, simply following through consistently sets you apart. Whether it is a client or another agent in the community, people know they can trust me to show up, communicate, and do what I said I would do.

From there, it has been about giving back to the real estate community.

I operate from a mindset of collaboration over competition. I truly believe there is more than enough business to go around, and when you help others grow, it comes back to you in ways you cannot always predict.

I spend a lot of time sharing what is working, what is not working, and helping other agents avoid mistakes that cost time and money. That has allowed me to build strong relationships, not just transactions.

At the end of the day, your reputation is not built by what you say about yourself. It is built by how consistently you show up for others and the value you bring to the people around you.

Let’s talk about resilience next – do you have a story you can share with us?

There are always challenges in life and business, but the biggest example of resilience in my journey is what I shared earlier about losing my brother, Austin.

When that happened, everything changed overnight.

I had to step into areas of our business that I had no experience in, specifically the building and land development side that he led. That was his strength, not mine. But there was no time to slow down.

We had active projects, investors involved, and people counting on us.

I remember thinking very clearly, I cannot let this fall apart.

So I leaned in.

I surrounded myself with people who knew more than I did. I asked a lot of questions. I made decisions when I did not feel fully ready. And I stayed focused on one thing: keep moving forward.

We were able to complete those projects without losing money for our family or our investors. At the same time, our residential sales team, The Good Home Team, continued to grow.

What most people do not see is that all of this was happening while I was still trying to process the loss personally. There was no pause button. It was grief and responsibility at the same time.

That season taught me more than any success ever could.

Resilience is not something you talk about when things are easy. It is built in the moments when you are uncomfortable, uncertain, and would rather shut down.

You either step up or you fall back.

And for me, stepping up meant honoring what we built and making sure it did not stop with me.

If there is one thing I have learned, it is this.

You do not always control what happens to you, but you always control how you respond. And how you respond will define everything that comes next.

Contact Info:

• Website: http://BuyTheGoodWay.com
• Instagram: https://instagram.com/nickgoodrealtor
• Facebook: https://www.facebook.com/nickgood