We were lucky to catch up with Kristi Arzola recently and have shared our conversation below.

Kristi Arzola, thanks for taking the time to share your stories with us today Are you happier as a creative? Do you sometimes think about what it would be like to just have a regular job? Can you talk to us about how you think through these emotions?

I’m happiest when I’m creating—whether it’s a new watercolor landscape, a custom pet portrait, or experimenting with alcohol inks on ceramics. There’s a deep satisfaction in bringing an idea to life with my hands, in watching colors blend and shift in ways that feel almost magical. But I’d be lying if I said I never wondered what it would be like to have a “regular” job.

One of the last times I had this thought was at the end of 2023. I was exhausted, juggling deadlines, packaging artwork/products, stocking boutiques, and still trying to carve out time to create new pieces. It was late at night, and I was up late packaging customer orders, while my family rested peacefully in their beds. My neck was sore, my eyes were tired, and the thought crept in: Wouldn’t it be easier to just clock in somewhere, do the work, and leave it behind at the end of the day?

But then I looked around—at the stacks of artwork that came from my own vision, at the small thank-you notes from collectors who had connected with my pieces, at the organized chaos that was proof of my passion. The reality is, I wouldn’t trade this life for anything. Sure, it’s unpredictable. Some months are overflowing with sales, and others are quiet. But I get to create. I get to share that with others. And every time someone tells me that a painting I made brings them joy, I’m reminded that this is exactly where I’m supposed to be.

Would a “regular” job be simpler? Probably. But would it fulfill me in the same way? Not a chance.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I’m a professional watercolor fine artist and instructor with a deep love for creativity and community. I earned my BFA from Northwest College of Art & Design in Washington state, where I received a strong foundation in fine art and design. But after graduating, life took me on an unexpected journey—through industries like graphic design, retail, manufacturing, and even aerospace. No matter where I landed, I always found myself using creative problem-solving, sharing knowledge, and teaching others.

For years, I kept my fine art close—painting was my personal escape, something only those closest to me knew about. But when I became a mom in 2014, everything changed. I wanted to set an example for my son—to show him what it looks like to chase your dreams fearlessly. That’s when I left the corporate world and began sharing my passion for watercolor painting, starting with homeschool workshops for children. I combined my knowledge of art history with hands-on lessons, creating experiences that inspired creativity and curiosity.

As my teaching grew, I expanded to adults and private events, hosting classes in borrowed spaces—a friend’s garage, a rented room in a local shop—until I was finally able to create a dedicated classroom in my own home. At the same time, I volunteered with a nonprofit gallery, organizing watercolor workshops and monthly art exhibits to highlight talented local artists.

When my family relocated to Erie, CO, I immediately sought out ways to connect with the art community. I introduced myself to the owners of Gallery 58 and began sharing my love of watercolor with Erie residents. Once we settled into our home, I transformed my basement into a 12-person classroom, where I continue to teach both children and adults. Community has always been at the heart of my work, and over the past five years, I’ve helped organize the Juried Youth Art Show at the Erie Community Library and launched the Erie Art Festival, a free event celebrating local artists and live music. The festival has grown into something truly special, and I’m excited for our next event on Saturday, June 7, 2025.

What I’m most proud of isn’t just the art I create, but the impact I’m making. I believe art has the power to bring people together, to inspire confidence, and to build community. Everyone has unique skills, and I believe in nurturing those talents—whether it’s through personal practice or sharing knowledge with others. My goal is to encourage creativity, support fellow artists, and remind people that chasing your passion is always worth it.

At the end of the day, I believe we need to lead with passion, not fear. We need to trust ourselves, take the leap, and use our skills to make a positive difference. The rest will follow.

We’d love to hear the story of how you built up your social media audience?

Don’t just post to post—provide value. Your followers want to connect with you, to understand your journey, and to learn something meaningful. So many creatives hesitate to share their knowledge, afraid that giving too much away will somehow diminish their own success. I don’t believe that. I believe that sharing what I know helps others grow—and in turn, strengthens my own skills and reputation as an artist. As long as you continue to develop your craft, there’s nothing to lose by teaching others.

Give your audience something to take away—valuable tips, behind-the-scenes insight, or a glimpse into your creative process. But more than anything, be yourself. Don’t try to mimic someone else’s style or personality just because it seems to be working for them. Your uniqueness is what will set you apart.

Engagement isn’t just about getting likes—it’s about building relationships. Take the time to listen to your audience, understand what they’re drawn to, and connect with them in a real way. If someone takes the time to comment, share, or message you, respond in a way that makes them feel seen. These are your people—your “cheerleaders” who want to see you succeed. They deserve your gratitude and respect.

Most importantly, don’t be fake. Social media is full of curated perfection, but the truth is, people are drawn to authenticity. So stop worrying about being polished, posed, or “marketable.” Just be your unique, quirky, passionate self. That’s what will make you stand out.

We’d love to hear a story of resilience from your journey.

I believe artists are the epitome of resilience. You aren’t born with some magic gift for creating—you become an artist through determination and relentless effort.

Resilience in art takes many forms. Some creatives push themselves to make each piece better than the last, refusing to settle. Some use art as an escape from toxic environments, choosing to create instead of following a destructive path. Others struggle to express themselves verbally, yet their passion for sharing a message drives them to keep creating—again and again—until their art speaks for them.

As an artist, I didn’t get here by standing idle. I’ve built my career by being proactive—seeking out customers, networking, and constantly painting to refine my skills. I set goals, challenge myself, and never settle for the easy route. I put in the work, and I refuse to quit.

With every setback, I learn, adapt, pivot, and try again. To me, being an artist is the definition of resilience.

Contact Info:

• Website: http://www.kristiarzola.com/
• Instagram: https://www.instagram.com/kristiarzola/
• Facebook: https://www.facebook.com/KristiArzola
• Youtube: https://www.youtube.com/@kristiarzola