Alright – so today we’ve got the honor of introducing you to Jazmin Lozano. We think you’ll enjoy our conversation, we’ve shared it below.
Jazmin , looking forward to hearing all of your stories today. Let’s go back in time a bit – can you share a story of a time when you learned an important lesson during your education?
I faced many obstacles during my college years but the one memory that has stuck with me and shaped me as a person was with my college advisor junior year. Because of this experience I learned that if you ever need anything done then you have to do it yourself. Me and my advisor never seemed to see eye to eye on things and I remember the time I petitioned for the approval of a few transferred credits to be accepted, he denied them and ultimately wanting me to retake and repay for the courses I had already taken and passed. It is important to notate I was paying my way through college with no loans so paying twice for the same course was ridiculous. I appealed my request with the president of the university and it was immediately approved. I remember walking back to my advisors office to receive the signed and approved form, ecstatic to know I succeeded and not only will I graduate on time but also not have to spend extra money. The advisor was standing there waiting for me with the form in his hand. With a tight grip he hands it to me, both of us holding with anger while he looks me in the eyes and the words come out of his mouth “you can’t always get what you want in life” as I muttered back, “watch me”.
Call it the brat in me but that lit a fire inside of me that burns strong to this day. I made a promise to myself that I will always give myself whatever I wanted/needed in life and I will never accept No as an answer.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers?
Hello, my name is Jazmin. I am a first generation Mexican American to immigrant parents. Being a first gen means you’re stuck in between two cultures never feeling like you belong to either one. My parents are very strong and resilient overcoming many obstacles to not only come to America but to also build a life here. Along with those struggles, it meant the children of these immigrants had to be perfect and become successful to make all the sacrifices worth it. As a first generation Hispanic kid I’m sure many can relate to the constant comparison and competitions we are faced with to our other fellow first generation cousins. Life felt like a constant race, always being pinned against the next child’s accomplishments. I was taught to be perfect at anything I did, to never be indebted to anyone and to never give up. My parents instilled these characteristics into me growing up but as I developed in my adult life, I turned these toxic traits into a positive mindset. I learned to always work hard, never accept no in life- even if you have to be a little stubborn and to always be strong willed.
My business started off as a food blog page but quickly transitioned into a business page after receiving so much support and many inquiries for my charcuterie boards during the pandemic. I founded my business on 3 core values: giving back to the community, inclusion for all financial backgrounds, and being environmentally friendly. Growing up in a minority immigrant household, being a wife and business partner to an immigrant, I understood first hand the struggles and adversities our minority community face. I wanted my product to be accesible and affordable to everyone regardless of their financial status. Charcuterie boards slowly became a luxury item with an expensive price tag. I did not agree with that concept and I believed it should have been introduced to our minority community to experience as well. Our packaging is purchased from environmentally conscious companies, ensuring the items are biodegradable, recyclable and the material is derived from an artificial forest not affecting the ecological environment or being made of material that is certified compostable and derived from plant fiber. These core values make me proud to own La Boujee Housewife and to be able to do what I love in life.
Let’s talk about resilience next – do you have a story you can share with us?
I began my business during the peak of a pandemic. Throughout the years and growth of my business we were faced with food shortages, border closures on produce, our cities worst winter storms, and the inflation and shortage of lumber. However, these obstacles did not make us lose motivation, instead we kept growing stronger than ever, always staying positive and finding a solution. We learned to adapt to these changes and used the shortage of produce as a chance to incorporate local and seasonal options to our products instead. Life taught us, Where there’s a will, there’s a way.
What else should we know about how you took your side hustle and scaled it up into what it is today?
I began my career in life joining corporate America. I worked in the pharmaceutical insurance industry when COVID struck then I was transitioned to work from home. I began to have extra time and was able to focus my energy into starting my business. After a year of juggling both jobs, I was blessed to have the opportunity to pursue my business full time. A few of our business milestones are the start of construction on our brick and mortar after only a year in business, building from the ground up with zero debt or loans and only using pure profit. These past years we have been honored to also be nominated for multiple awards and grants. We have had the chance to partner and work with amazing organizations and companies throughout our career as well. These milestones have contributed to the success and growth of our business making it what it is today.
I hope one day you’re able to try our amazing product! I thank you for taking the time to read about me and supporting a local woman owned business.
Contact Info:
- Website: https://www.laboujeehousewife.com/
- Instagram: https://www.instagram.com/laboujeehousewife/?hl=en
- Facebook: https://m.facebook.com/LaBoujeeHousewife
- Linkedin: https://www.linkedin.com/in/jazmin-lozano-a69777162?original_referer=https%3A%2F%2Fwww.google.com%2F
- Yelp: https://yelp.to/a6Z9DoOJ9rb
- Other: La Boujee Housewife https://g.co/kgs/mYYdTw
Image Credits
Photographer Valeria Ortega Spark of color photography Photographer Julianna Montano, Mira Mira