We recently connected with Jaclyn Azqueta and have shared our conversation below.

Hi Jaclyn, thanks for joining us today. Let’s talk legacy – what sort of legacy do you hope to build?
I would prefer that people remember me as being good and just. However, I am not sure I can control what my legacy will be.

So for now, I want to focus on living and being the best I can be.

“No matter what anyone says or does, my task is to be good. Like gold or emerald or purple repeating to itself, “No matter what anyone says or does, my task is to be emerald, my color undiminished.” Marcus Aurelius

Jaclyn, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
After graduating college, I felt unfulfilled working 60+ hours a week for someone else in an industry I wasn’t passionate about. Every time I traveled, attended a wedding, bachelorette party, etc. I’d seek out a quick fix for a spray tan and found myself paying for quite a few overpriced, underwhelming airbrush tans, or attempting, and failing, to tan myself at home. After speaking to other women that had similar struggles and started similar businesses, I realized that there might be an opportunity in the market to create something special in Denver.

I always knew I wanted to create a space and environment that feels welcoming and inclusive… a place that makes people feel good about themselves. It’s an amazing feeling to be able to brighten someone’s day with something as simple as an airbrush tan.

We’d love to hear the story of how you turned a side-hustle into a something much bigger.
In 2010, I was working at an architecture firm and feeling unfulfilled. I needed another outlet.. something where I could put my creative right brain and strategic left brain to use. So I started Bronzed Denver Airbrush Tanning in my basement.

The basement spray tans continued for a few months. I would accommodate clients after work, during lunch breaks, and on weekends. Fortunately, I lived next door to a commercial property where a massage therapist and esthetician operated. As soon as they had a room available for rent, I jumped at the opportunity. As word spread about Bronzed, I realized I couldn’t do all the spraying on my own, and I hired/trained someone to help while I was at my full-time job. This continued for a few years. As our team grew, so did our services. We realized we could be a one-stop shop for clients needing ALL the beauty treatments… from tans to facials, sugaring, and much more.

It wasn’t until 2017 that I realized I needed/wanted to focus solely on Bronzed and allowed myself to go for it!

How about pivoting – can you share the story of a time you’ve had to pivot?
It was difficult for me to finally stop providing tanning services to our clients. But I realized I needed to focus on the business, instead of being in the business. Luckily, the transition ended up being very seamless because we have a reliable and amazing team in place!

Contact Info:

• Website: www.bronzeddenver.com
• Instagram: https://www.instagram.com/bronzeddenver/
• Facebook: https://www.facebook.com/BronzedDenver/
• Linkedin: https://www.linkedin.com/company/bronzed-denver-airbrush-tanning
• Twitter: https://twitter.com/bronzeddenver
• Yelp: https://www.yelp.com/biz/bronzed-denver-denver-8
• Other: https://www.bronzeddenver.com/blog