Alright – so today we’ve got the honor of introducing you to Feng Ye. We think you’ll enjoy our conversation, we’ve shared it below.

Feng, thanks for taking the time to share your stories with us today Is there a lesson you learned in school that’s stuck with you and has meaningfully impacted your journey?

In college, I learned the invaluable lesson of the importance of teamwork, communication, and managing diverse personalities. This understanding developed through various group projects, where initially I underestimated the complexities of effective collaboration.

A significant turning point was a team project that required us to coming up with a high-fidelity mock up in a short period of time. It was here that I realized the essence of teamwork was not just in individual contributions but in our collective effort. Effective communication was key, going beyond just sharing ideas to actively listening and integrating different viewpoints.

Moreover, working with a diverse group taught me to appreciate and leverage our differences, turning initial friction into a strength. I understand that people from different background can have their own emphasis, like some people may care more about visual present whereas the other person want to focus more on the user interaction. This experience was transformative, teaching me to lead with empathy and foster creativity in a team setting.

These lessons have been fundamental in my professional life, particularly interaction design, where collaboration is crucial. The skills I honed during those formative college years continue to influence my approach to teamwork and leadership.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

As a user experience designer, my goal is to create design that can blend into user’s mindset. I believe that good designs should not only be visually appealing but also provide users with a seamless and intuitive experiences.

My passion lies in understanding the behaviors, motivations, and purposes of the users. Some of my skills include user research, data visualization and prototyping. I also love working with people from different backgrounds, my experience working with diverse teams has taught me the importance of active listening, clear communication, and empathy in creating successful designs.

Currently, my mission is assisting companies in enhancing their visual identities, spanning everything from websites and apps to printed materials. One aspect of my work that truly invigorates me is the opportunity to collaborate directly with company leaders, allowing me to immerse myself deeper into the business world and significantly enriching my professional journey.

Looking back, are there any resources you wish you knew about earlier in your creative journey?

One thing comes to my mind is this platform call Medium. It’s a blogging platform that I’ve only recently started exploring, and I liked it a lot. What I appreciate most about Medium is the variety of content related to design. Designers and creatives from different backgrounds and levels of expertise share their views, experiences, and projects. This provides a broad spectrum of ideas and opinions, which is incredibly enriching. Whether it’s emerging design trends, case studies, or personal narratives of design challenges, there’s always something new and insightful. Additionally, the platform has helped me stay updated with what’s happening in the design world. The ability to see what topics are currently being debated or celebrated in the design community is incredibly useful for anyone looking to stay relevant and innovative in their work.

We’d love to hear about how you keep in touch with clients.

1. Regular Communication: Keeping an open line of communication is key. I ensure regular updates on projects, share newsletters, or send personalized emails. This helps keep clients informed and engaged with my work and brand. 2. Personalization: Personalized interactions make clients feel valued. Whether it’s acknowledging important dates, sending customized offers, or tailoring services to their specific needs, personal touches can go a long way in building loyalty.\
3. Be friend with them: This part is a bit tricky, you want to be their friend, but not to close. Maintaining a friendly yet professional relationship with clients can really help you to be their 1st choice.

Contact Info:

• Website: https://www.yefeng.design/
• Linkedin: https://www.linkedin.com/in/feng-ye-39ba75197/