We were lucky to catch up with Cara Keyser recently and have shared our conversation below.
Cara , thanks for joining us, excited to have you contributing your stories and insights. Any advice for creating a more inclusive workplace?
I believe each industry should be an even playing field. The music industry is very hard for women, non-binary and transgender people especially. I remember when I played on the radio once these two men actually laughed at me when I introduced myself and my preferred pronouns (which are they/them). It felt disheartening and embarrassing since I was being broadcast live. Too bad, it was a bummer, but all we can do is work hard on making the workplace more inclusive.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
Hi my name is Cara Elizabeth or AJ. I got into music from a very young age. I started on the piano and then learned guitar later on. I offer live music, private parties, marketing advice, booking, and personal merchandise. What sets me apart is my ambition and work ethic. I provide a colorful multi-faceted sound for venues certainly when my band accompanies me as well. I am most proud of my studio work and how much time and effort I put into my Spotify and such. I want fans to know that I am a music therapist and hope that my music touches your soul.
Is there a particular goal or mission driving your creative journey?
The mission of my music is to provide a therapeutic and cathartic experience. My music moves people’s hearts and hopefully impacts their well being. Mental health is very important and I believe music can positively impact the human mind.
How did you build your audience on social media?
I built my audience on social media by going on tour. I toured in Colorado, California, Texas and Florida. I have a linktree QR code that people can scan so they can connect with me online. I also present myself in a charismatic and personable way so that people will befriend me after the show or during breaks. I did use marketing techniques as well like live videos, paid ads, and other promotions. It’s all a give and take and you have to invest in social media because that’s how you gain an online presence and listeners.
Contact Info:
- Website: www.reverbnation.com/caraelizabethmusic
- Instagram: www.instagram.com/caraelizabethmusic
- Facebook: www.facebook.com/caraelizabeth88
- Linkedin: https://www.linkedin.com/in/cara-keyser-659b56182/
- Twitter: https://twitter.com/caraelizabeth97
- Youtube: https://www.youtube.com/channel/UC1PfFxjYwDjV3vFP9Nsfdpg
- Other: https://open.spotify.com/artist/6Oo9ItQQGSDZ63fQyFfsQj?si=bMS9RXyWRX6Tqyd4L9_caw https://music.apple.com/us/artist/cara-elizabeth/1492221431 https://soundcloud.com/carakeyser
Image Credits
Annah Meinzter Photography https://www.annahmeintzer.com/ Blue Bird Day Graphic Design https://www.facebook.com/bluebirddayphoto/ Sean Kerlin Photography https://www.instagram.com/seankerlinphotography/