We’re excited to introduce you to the always interesting and insightful Brooke Sanzari. We hope you’ll enjoy our conversation with Brooke below.
Brooke, thanks for joining us, excited to have you contributing your stories and insights. What were some of the most unexpected problems you’ve faced in your business and how did you resolve those issues?
Over the past 14 years, I have had many unexpected challenges. The Pandemic presented my most daunting one yet: Not being able to provide in-person services to my clientele. I had just opened my dream storefront in a new state, after leaving behind a clientele of 10+ years… Just to have it sit empty for months! Unlike hair and nails, skin care services were not allowed to be performed.
This, however, also presented the opportunity of an important “pivot” that has given both me and my business a defining moment to embody the energetics of esthetics.
That began with a return to self.
As cliché as that may sound, there is just really no other way to put it;
except the pandemic giving me the literal time and space to “remember”. There is no other way to live once you allow it to unfold.
This of course, carries deeply into one’s professional world.
I was able to creatively integrate the two, while allowing my body and spirit time to heal after years of “hustle”, working to the detriment of exhaustion. The experience forced me to slow down long enough to truly listen how to put my own health and care first.
I then created a complete collection of virtual services to help people do the same, giving birth to next-level self care accessible to everyone with a smart phone, anywhere in the world.
Your energy is 💯 connected to your health and esthetic. It always has been. Your eyebrows and skin reflect this, yet we regularly overlook their communication. My virtual clients now have great confidence on how to shape their brows as well as a deep understanding of their health and wellness. How their inner self starts reflecting the outer beauty goals. Even with just eyebrows and skincare. This created an empowering foundation of self that truly belongs to them. Not a trend, not some borrowed ritual, no prescriptions to “fix”, just a state of being.
For this I am so very grateful.
Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.
For 20+ years I have held a full cosmetology license, but mainly specializing in esthetics. Since 2008, I am the creator, CEO, and operator of a company called browtopia®. I have been known as the “browpixie®”, this faery-like creature who just made these “pixie-sized” changes or adjustments that had a big, magical, impact.
Doing this has made me the leader and founder of “wholistic” brow care, as well as having developed the world’s first organic brow product line that multitasks as skin care too!
From early on in my childhood I have worked with teas, herbs, spices, and divination. I “knew things” and knew how to make just about anything better. I unknowingly would put this to use on the daily, not realizing that not everyone did this too.
I now allow these specific talents to better compliment my career and the people I serve more openly, as an enchantress of energetic brow & skin care.
I do this by pairing the energetics of what I’m working with along with the individual’s own personal power and what they need. I refer to this practice as “ethereal esthetics”. Whether you call it an intention, affirmation, prayer, or spell, you need to back it up by putting forth action to compliment it. There is also a need to slow down and focus, so you can listen and learn discernment. Self care is the perfect application for this!
Browtopia is ethereal esthetics for super-NATURAL self care.
Connecting and working with the astrological lineup, moon phases, & energy at play, I create offerings that do SO much more than go skin deep. From services to products, everything becomes tailored to the individual as a whole.
This is done by addressing your body as a whole. When you take into consideration the physical, mental, environmental, and energetic components of what makes up your life, the understanding of what you and your body need becomes more clear. This has ripple effect into your whole world.
Where do you think you get most of your clients from?
Without a doubt, “word of mouth”. I find it is the most genuine, lasting, and is in a built-in screening system to ensure a proper fit!
We’d really appreciate if you could talk to us about how you figured out the manufacturing process./
I started by creating “a benchmark” myself then finding a lab to work with me. That was no small feat and quite a pricey one!I did my research, talked to other people in my industry and had a tough start and lost a considerable amount of money. Lessons were learned and I then found the right manufacturing fit for my product. Listen to your gut. Trust me, you always know. do not be intimidated by someone who you feel is more qualified than you if you truly don’t feel good about something. Always have a legal professional review all documents and contracts. I only use ingredients that are natural, organic, high-vibrational, cruelty-free, ethical, and sustainable. These are the best used to calm and soothe the skin, reducing the impact of environmental stress and sensitivity. Each item is energetically blessed. All packaging is eco-luxe and as plastic -free as possible to heal and respect our Earth and it’s creatures.
I have had labs and packaging companies over the years tell me these things were not possible. I once delayed production for 2 years due to an ethical issue with a main ingredient. There is always a better way, if you have the patience and passion. Be resolute in what kind of product you wish to create and the way it is done. You will find the right people to work with.
- Website: www.browtopia.com
- Instagram: @browtopia @enchantpix
- Facebook: browtopia
- Twitter: @enchantpix
- Youtube: enchantpix
- Other: Tik Tok: Enchantpix
Heather Marie Photography Browtopia Inc