After tens of thousands of conversations with business owners, we’ve concluded that one of the key determinants between thriving and struggling businesses is how appreciated customers feel. While that insight might seem fairly commonplace, what’s rare is discussion on how business owners go about making their customers feel appreciated. So, we reached out to some of the most loved and admired entrepreneurs and small business owners in the community and asked them to open up about how they show appreciation to their customers.

Donatella Granata

my first contact with the customer is to make them feel good, to make them feel confident, because the first contact is on the phone, then a reassuring and accommodating voice. It always works! After starting work, they become friends and never leave me again. Read more>>

Phoenix Samone

The best thing I’ve done for my clients is get them flowers for their special occasions. A client of mine let me know before hand she’d be getting her nails done for her wedding. I was so honored and excited that she chose me to do her nails for her special day. When she came to sit down I had white flowers sitting in her chair. She later took to social media to rave about how special I made her feel! Read more>>

Shadell Singleton

When I first became a business owner I knew my field was over saturated so I had to figure out what was going to make me stand out from other service providers.i knew I wanted my client’s services to be more than just a service but an experience to remember. I am a lover girl at heart and one of my love languages is acts of kindness and I just implemented that into my services.so when clients would book I always ask is there an special occasion & when they tell me the occasion I will decorate as well as present gifts to them. I also decorate for holidays and create little scavenger hunts and giveaways to let my clients know I appreciate them but in my opinion it also gives them something to look forward to. Read more>>

Melody Shirazi

For me, expressing my gratitude to my customers is a combination of authenticity and connection. My approach centers on creating handcrafted pieces that are not only sustainable but also carry a unique touch. By prioritizing ethical sourcing, sustainable package design and quality craftsmanship, I’m showcasing my respect for the values of my customers. Read more>>

Jalissa Smith

I show my customers appreciation by giving them their own personal discount code for supporting me throughout the years; or I send a gift with recent purchase to show appreciation. I send out a Holiday card to all of my customers once a year. These little gestures makes people feel good and you never know it could’ve been the highlight of their day. As a small business owner I know their are so many other places people can shop and I’m appreciative of them choosing my business. Read more>>

Bailey Robinson

As a professional in the beauty industry, I firmly believe that demonstrating appreciation to clients is essential for building strong relationships and fostering loyalty. I employ various strategies to express my gratitude, depending on the specific context and client preferences. Read more>>

Dustin Becker

We have had quite a few customers reach out to us that needed help with there ailment. We decided to implement a program to help people that use our products for medical help. To date we have donated over $300k in products to help humans that are trying to get away from big pharma! Read more>>

Jalyn “Sun” Vaughn

With my business being born during Covid; a time where we weren’t able to meet and greet at pop-ups and festivals, my online customers and followers on social media are the foundation of this shop. Many of my customers are people I have never met in person, but have such deep and important friendships with. I am actively communicating via social media with many of these people on a daily basis–we are “tapped in” with each other. One day, I noticed a pretty sad post from one of my “day one” customers. I reached out with support and love, we exchanged a few messages, but that was basically it. The next day or so, they were on my mind again. Read more>>

Veronika Voskalchuk

In my dance studio, Dance Flow Miami, I believe that running a business, especially in the service industry, is all about putting the customers first. It’s not just about one specific thing I did for them, but rather, it’s about dedicating my entire life to the well-being of my students and my team. Read more>>

Whitney Baker

The best, and most important, thing I have ever done for my customers to show I appreciate them is to extend all of my empathy to them. Over the last five years, I would say 80% of my business is designing memorial keepsakes to help people dealing with the grief of pet loss. It’s a tough space to stay, mentally, and I even tried to gear away from it in the past, trying to focus on cheerier designs. But my customers, and my empathy won’t let me! Read more>>

Helen Altamirano

Since I started the business one of the company value is to show customer appreciation. For example during the holidays I offer special discount to show my appreciation at the same time to encourage customers to renovate their floors by choosing some of our services. Read more>>

BJ Barnes

Here at Barnes & Co. Landscaping, we treat our clients like family. In our eyes, they ARE family! We try to go above and beyond thru our customer service to ensure every client feels important and valued. From the first communication and on, we always try to understand their needs, let them know arrival times, thank them when we are finished and always let them know we look forward to serving them again next time. I think most companies miss the mark with these valued practices. We try to set ourselves apart, which so far has shown thru feedback that it is very much appreciated. Read more>>

Andrea Lavigne

Customers are the lifeline of any business. I alway make sure to show up with a small gift, a wall calendar etc for my first appointment with a client to thank them for their time to meet me. I also give a thank you gift when we wrap up a project and make sure to send a Christmas gift at the end of the year. People might not remember what the project was after a while, but they will always remember how you made them feel. Read more>>

Keishia Lewis-Crabtree

I have some unique custo’s we like to call Trap’n Buds! Our Custo’s understand the grind,enjoy aunties cooking and come to get the real from Fish Trap’n! Certain Trap’n Buds stick with us through it all and we love and appreciate them! Everytime we hear our Trap’n Buds say they drove waaayyy from “wherever” to eat us out,it warms my heart even more. To me that’s validation that I’m not out here doing this in vain! When this happens, we like to give a little extra and or offer a discount for the next visit. These are the best Buds you can ask for because you know they are truly your Custo’s and they will definitely be  referring people to you! That’s a perfect way to scale up! Read more>>

Laura Herb

Downtown Golden offers many wedding venues within walking distance of the Golden Guest House. In fact, the Golden History Park, the Golden Hotel, and the Golden Guest House are becoming the go-to for adorable outdoor getaway wedding collaborations. I consider hosting wedding groups to be an honor, and always offer a hand if I can help when things go wrong. A recent bride had wild flowers in mind for her bouquet and regretted cutting costs when they wilted before the ceremony. I was able to quickly source some stunning blooms and style her right back together again. Read more>>