Alright – so today we’ve got the honor of introducing you to Empress Simone’. We think you’ll enjoy our conversation, we’ve shared it below.
Empress, thanks for joining us, excited to have you contributing your stories and insights. Can you walk us through some of the key steps that allowed you move beyond an idea and actually launch?
You must first define if you want to be an entrepreneur or a business owner. Both are rewarding and require work, however one consist of you and only you. For me getting starting was deciding if I wanted to be all-in or delegating, which could cause burnout. Therefore my process began prematurely, with the idea aligning them with my skill sets, not well thought out driven by passion and no structure. The road was bumpy for sure. I’ve started several businesses most lasting 1-2 years and then it was on to the next. It wasn’t until I had the ah-ha moment of combining these skills into a business that covered all moving parts, because I’m an Empress of all trades. I would often find myself seeing things and telling myself, I CAN DO THAT. And found it to be true but the challenge was making it mine and owning the process. Figuring out WHAT THAT looked like for me.
Was it going to be sought after freedom, which honestly in the beginning you never have. Or was it to actually do what I love no matter if the money came.
Once I established my why, I immediately came up with a game plan, including POWER HOURS, where I dump my brain to make room for new ideas. It took months, trial and error and a few test clients before I realized I could actually scale an idea into a $10k month in less than 90 days. As time would past I would implement new strategies, any lesson learned and continue to revisit the process. This would involve hours of research, designing, and browsing my competitors. The implementation honestly derived from giving up too soon and not having clear direction on what I wanted this business to be like for me!
Empress, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
E. Simone is a multi-passionate entrepreneur and 2x Preemie mom.
BE AUTHENTIC.
BE GREAT ON PURPOSE. OWN YOUR HUSTLE
This set me apart from others. As a single mom of two boys under 10, multi-passionate entrepreneur and full-time employee I have been able to create a new reality for myself that works. And I’m here to help you do the same.
THAT REALITY IS…
You were giving the vision and created to
BE MORE. WANT MORE. HAVE MORE.
No matter your current circumstances, You can achieve all that your heart desires and then some.
As a business doula, my primary goal is assist in streamlining the process behind your ideal business or brand using my unique 6 stage process for birthing a company.
Ovulation
Conception
Development
Testing
Delivery
Euphoria
With over 16 years of studying business, ES Branding Solutions has been assisting entrepreneurs with establishing and cultivating the businesses and brands they desire since 2017.
This is accomplished through Discovery Calls, Brand Clarity Sessions, Digital Course and Virtual Workshops.
IT’S TIME TO TURN THOSE BIG, BOLD IDEAS INTO A LEGACY.
Can you open up about how you funded your business?
For my first two businesses I utilized LiftFunds as a primary source to get inventory and equipment.
Can you share a story from your journey that illustrates your resilience?
As a single mom of two preemies, giving up just has never been an option. I’ve always had the mindset that what can happen, will happen and you learn to adopt. But no matter what the circumstance may have been giving, you have to give yourself grace and mercy to keep pushing. I remember in 1/2020 I had just given birth to a 1lb 10oz Preemie and one released from the hospital 3 days later I was back home filling tshirt orders via my Etsy shop! Honestly being a woman in business, you have to make it personal to take a break outside of everything going on around you, but you must also be able to GET IT DONE when need be.
Contact Info:
- Website: www.empresssimone.com
- Instagram: instagram.com/es_brandingsolutions
- Facebook: https://www.facebook.com/esbrandingsolutions
- Linkedin: https://www.linkedin.com/in/empress-hyder/
Image Credits
T. Rochelle Photography