We recently connected with Tracey-Ann Rose and have shared our conversation below.
Alright, Tracey-Ann thanks for taking the time to share your stories and insights with us today. How did you come up with the idea for your business?
The idea for my business came to me in a very unexpected way.
When I first heard about coaching, I wasn’t trying to become a coach. I had no interest in it at all. I simply wanted to learn how to market myself as an actor and writer. This was in 2020, and I was in my third trimester of pregnancy. At the time, I had grown deeply tired of auditioning for roles that felt stereotypical for Black women.
One of the last roles I auditioned for before leaving the industry was for a character described as a “ghetto fabulous baby mama.” It hurt my spirit to realize that this was how I was being seen, especially because it didn’t match my energy or the kind of stories I wanted to tell. I had always wanted to be a writer who uplifted people of color and showed dynamic representation.
Around that time, I joined a business development course and ended up working under one of the affiliates, Kari Samuels, a well-known astrologer and happiness coach who works with numerology and tarot.
During one of our conversations, I shared that I was struggling to figure out how to marry my spirituality with my work as a writer.
Her response surprised me.
She said, “Just speak. Why do you think 2020 is happening?”
So I shared my thoughts about both the energetic and systemic shifts happening in the world. When I finished, she looked at me and said something I did not expect:
“You’re a coach.”
I remember staring at the little Zoom box on my screen and saying, “That’s not a real job.”
Still, I decided to experiment. I opened my calendar for the last three weeks of my pregnancy and offered sessions helping spiritual entrepreneurs feel more comfortable on camera, blending my acting experience with my spiritual practices.
The response was immediate—clients gave rave reviews. But I quickly realized I had left myself no time to rest before giving birth, so I closed my calendar.
Of course, my child decided to come early.
The last day I had visibility coaching clients was the same day my child was born.
After that, my life shifted dramatically. I experienced a serious health decline and developed Nutcracker Syndrome from the pregnancy, which caused high blood pressure, an increased heart rate, and extreme fatigue.
Despite that, I kept feeling called back to my business. I knew visibility coaching wasn’t the right path anymore, but I also knew coaching itself was. I just needed to find a way to do it that honored my health.
One day I sat at my desk after climbing a single flight of stairs to my bedroom, panting and exhausted, and asked myself a simple question:
How can I get back to serving people in a way that feels easeful—even when my body feels this low?
Because I also live with autoimmune disorders, I knew my business model had to respect my capacity. So I asked myself another question:
“What can I do with my eyes closed?”
Immediately, the answer came to me: energy reading.
I began beta testing the work, offering sessions to friends and family. Later, I opened it up to a BIPOC manifestation group in exchange for feedback and testimonials. The response was incredible. One of the women in the group—who was a coach in the program—publicly raved about the work I did with her, and soon my calendar filled. I was booked out for six weeks and eventually had to begin charging.
A couple of months later, I sent out a survey to my clients. One hundred percent reported feeling more confident and having greater clarity about their next steps, and many experienced major shifts in their businesses and careers—new opportunities, more referrals, and stronger momentum.
It took another business coach asking me a simple question—“What do people actually gain from the energy work you do?”—for it to finally click.
I realized I’m a spiritual sales coach. I help people understand who they are on a soul level and use that understanding to make money in a way that feels authentic. The closer someone gets to that level of authenticity, the more easily abundance flows.
Before I even realized it, I was helping women decolonize their relationships with money and release beliefs that had taught them to undervalue themselves.
I knew this work would succeed because I experienced the transformation firsthand and saw undeniable results in my clients. The events of 2020 also made it painfully clear how underserved and undervalued communities of color—especially women—have been in business, spiritual, and leadership spaces.
For me, that moment felt like a green light to build a business centered on serving them.
My approach is different from many traditional business coaches because I openly integrate spirituality—whether that’s astrology, human design, numerology, or energetic alignment.
Many coaches say they focus on the future, not the past. But what I’ve observed is that the past shapes what we believe we’re capable of creating. When people understand and heal those patterns, their businesses change.
And watching that happen—seeing clients reach their first $10K months and go far beyond that—has been one of the most exciting and rewarding parts of my work.
Great, appreciate you sharing that with us. Before we ask you to share more of your insights, can you take a moment to introduce yourself and how you got to where you are today to our readers.
To share a little about myself and how I got into this work, some of that story connects to what I mentioned earlier about discovering coaching during my pregnancy in 2020. That experience opened the door to the work I do now.
But spirituality has been part of my life long before it became part of my career.
One of my earliest memories is sensing my ancestors around my crib talking about how cute I was. That awareness continued throughout childhood. Even in elementary school, I was leading guided meditations on the playground before I even knew what meditation was. Spirituality has always been a natural part of who I am. What changed was learning how to integrate that gift into my professional work.
When I began beta testing my energy work, I saw just how valuable it could be. I watched people gain clarity and confidence simply by reconnecting with themselves. When people take care of their energetic body, listen to their intuition, speak up for themselves, and act on the ideas they’re passionate about, money often follows naturally.
I also grew up believing in that kind of support. My mom was a single mother raising two daughters, and while we sometimes relied on things like government-subsidized lunches, I still felt deeply provided for. Because of that, I’ve always believed that when we trust the universe, it provides for us—both spiritually and in the physical world.
Today, the main problem I help my clients solve is breaking through income ceilings.
I typically work with high-achieving women—especially women of color—who are ready to reach their next level of income. My clients range from women who have made only a few dollars in their business to entrepreneurs already earning seven figures.
For those just getting started, I created the Irresistible Offer Intensive, a VIP day designed to help entrepreneurs build the systems, automations, and strategy needed to reach their first $10K. We focus on clarifying their service, how they meet people, how they sell, how they price their offer, and how they execute it—while also automating tasks like follow-ups so business feels more sustainable.
For five-figure business owners who have already made around $10K–$20K but struggle with consistency, I offer a six-month program called Soul-Centered Success. In this program, we create a repeatable strategy for their next $10K month while addressing any energetic patterns that may be blocking momentum.
Often what feels like resistance actually has deeper roots—whether that’s generational conditioning, past experiences, or internalized criticism. Together we unpack whatever is preventing them from creating what they want. I also give them practical tools to calm their nervous system, rewire old patterns, and take aligned action so their body learns it is safe to move toward their goals.
My third offering is a year-long Spiritual Mentorship program, typically for six-figure earners. Many of these clients are what I call “over-coached.” They’ve consumed so much strategy that they’ve stopped trusting themselves. In this mentorship, we reconnect them with their intuition through energy readings and spiritual development, ultimately helping them learn to read energy for themselves so they no longer feel the need to outsource their power.
What sets my work apart is that I always encourage clients to listen to their intuition first and treat strategy like a game. There’s no judgment—only curiosity. If something works, we celebrate it. If it doesn’t, we adjust. The goal is always to find approaches that feel aligned and naturally magnetize the right clients.
What I’m most proud of is the transformation I’ve seen in the women I work with.
Yes, I’m proud of helping women make tens of thousands of dollars—or even 10X their income—but what means the most is watching their confidence grow. It’s incredibly powerful to see women, especially women of color, realize that making money doesn’t have to be as hard or stressful as society often tells us it is.
The most important thing I want potential clients and followers to know is that my work is a safe space.
There’s no judgment, and there’s room for people to be fully themselves. I’ve worked with entrepreneurs balancing full-time jobs, mothers caring for children with special needs, and people navigating low capacity or chronic health conditions.
My work centers the individual. Your business should support your life—not the other way around.
At the end of the day, I want people to know that they are fully capable of achieving their dreams. They just need support that actually honors who they are.
Because ultimately, you are the foundation of your business—and when you center the individual, everything else becomes much easier to build.
Learning and unlearning are both critical parts of growth – can you share a story of a time when you had to unlearn a lesson?
One lesson I had to deeply unlearn is that your teacher doesn’t always have the answer.
And that applies not just to teachers, but also to coaches and business mentors. They may know what worked for them or for others, but that doesn’t mean their advice will work for you.
A lot of this traces back to how I was raised. My family is from Jamaica, and I’m the first American-born in my line. My mom immigrated to the U.S. as a teenager, and growing up my role was very clear: get good grades so we could live the American dream—become a doctor, lawyer, or high-powered professional.
I started school at four years old and quickly skipped a grade because of my aptitude for literature. I remember one moment vividly. After skipping second grade, I was in third grade taking a science test. I finished the test and turned it in, only to realize afterward that I had forgotten to flip the paper over and complete the second side.
Because of that, I got a C.
For many kids that wouldn’t have been a big deal, but for me it felt catastrophic. My identity was tied to being an A-plus student who won spelling bees and academic awards. After that, I became determined to do everything perfectly and follow every instruction exactly.
That mindset eventually carried over into my business.
At one point I joined a coaching program where the coach had us do a 30-day social media posting challenge. I followed the instructions exactly. The first time I got no results. The second time I signed one client—but it wasn’t a good fit.
I had lowered my program price from $4,900 to $997 because that was the strategy the coach recommended. She had made over a million dollars in a year, so I assumed I should follow her framework.
But it didn’t work for my business. The client wasn’t ready for the work, and the pricing and strategy weren’t aligned with my audience. In fact, that year ended up being one of the lowest income years of my business.
It was a hard lesson, but an important one.
I had to learn to stop giving my authority away to people who seemed more successful than me. Just because someone has results doesn’t mean their strategy is the right one for you.
Now I approach business—and coaching—very differently. Strategy can be helpful, but your intuition has to come first.
Because sometimes the biggest lesson to unlearn is believing that someone else always knows better than you.
Can you tell us about a time you’ve had to pivot?
One of the biggest pivots I had to make in my career happened after I realized that the way I was initially offering my work wasn’t actually serving my clients in the long run.
Early in my business, I was primarily offering one-off energy readings. I began offering them within the BIPOC manifestation group I mentioned earlier, and the results people were experiencing were incredible. Clients were gaining clarity, confidence, and momentum in their businesses and careers.
But something interesting started happening when I checked in with them a few weeks or months later.
Many of them were struggling to maintain the practices we had talked about in the session. They had powerful breakthroughs during the reading, but over time they would start slipping back into old patterns.
Because I have a degree in Psychology and am very interested in neuroscience, this wasn’t entirely surprising to me. The brain naturally defaults back to familiar neural pathways. During the readings, I was already giving clients tools to help reinforce the new patterns—things like simple daily practices, checklists, and prompts designed to train the reticular activating system and support the rewiring of those neural pathways.
But even with those tools, many people were struggling to maintain the changes on their own.
That’s when I realized the real issue wasn’t the effectiveness of the work—it was the level of support.
People didn’t just need a breakthrough moment. They needed accountability, integration, and a safe container to practice these new ways of thinking and operating while real life continued around them.
So I made a major pivot.
Instead of focusing primarily on one-off readings, I created longer-term coaching containers. I built a six-month program so clients would have the time and support needed to integrate the practices, troubleshoot challenges, and continue rewiring those neural pathways as situations came up in their daily lives.
Because the truth is, it’s easy to make changes inside a one-hour session. But once that session ends, real life is still happening. People are interacting with their environments, their families, their work, and all the other influences around them.
I realized my role wasn’t just to provide insight—it was to help create stability, trust, and safety while clients practiced becoming the next version of themselves.
That pivot transformed my work. It allowed my clients to experience deeper, more sustainable results, and it helped me build coaching containers that truly support long-term change rather than just momentary breakthroughs.
Contact Info:
- Website: https://www.traceyannrose.com
- Instagram: https://www.instagram.com/traceyann.rose.official
- Facebook: https://www.facebook.com/spiritualbusinessblueprintpodcast#
- Youtube: https://www.youtube.com/channel/UC8Or6bzp8RCye6fQGCQTfTg
- Other: Podcast on Spotify
Podcast on ApplePodcasts
Free Private Video Podcast on the 7 Energetic Myths Plateauing Your Income
https://drive.google.com/file/d/11jxApiqnpf3dAHPWWzllhk1JAN3f7CzA/view?usp=sharing
Image Credits
Light Chaser Photography
Broadcast Your Authority