We’re excited to introduce you to the always interesting and insightful Christian Misner. We hope you’ll enjoy our conversation with Christian below.

Alright, Christian thanks for taking the time to share your stories and insights with us today. One of the most important things we can do as business owners is ensure that our customers feel appreciated. What’s something you’ve done or seen a business owner do to help a customer feel valued?

The saddest part of a birthday party is usually when the entertainment leaves. The show ends, the applause fades, and there’s this little dip in energy. I decided a long time ago that I didn’t want my exit to feel like an ending.

So, I created “Christian the Magician’s Ultimate Magic Kit.”

Here’s how it plays out. I’ve just finished a deluxe show. The birthday child—let’s call him Leo—is breathless because he just helped me with the big finale. I’m packing up my table, but before I go, I kneel down to get on his level.

I hand him this custom box. It’s not just a souvenir; it’s a passing of the torch.

I’ll usually open it up right there and teach him one secret immediately. You can see the shift in his eyes. He stops being the kid who watched a magician and starts believing he is the magician.

For the parents (my direct customers), this is a huge relief. It tells them, “I appreciate you hiring me, so here is something to keep the joy going after I drive away.” But for the kid, it’s pure empowerment. The best way I can say thank you is to leave the magic in their hands, literally.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

I’m Christian the Magician. I’ve been performing for over 40 years, specializing in high-energy, clean comedy magic. While I started out doing birthday parties in living rooms, a huge part of my business now is corporate entertainment—strolling magic during cocktail hours, stage shows for banquets, and helping companies bring a sense of awe to their events.

The problem I solve for corporate clients is “The Boring Factor.” A lot of business events feel stiff. I come in to loosen the tie, so to speak. I get people laughing and talking to each other.

But what really sets me apart is how I use my custom product, “Christian the Magician’s Ultimate Magic Kit,” to deepen those business relationships. I use these kits in two very specific ways.

First, for corporate family events or company picnics. The company looks like a hero because they don’t just hire a show; they can order kits for every child in attendance. I teach the kids how to use them, and suddenly the event isn’t just a performance, it’s a workshop. Every kid goes home with a gift from the company.

Second—and this is my favorite—is the follow-up. Let’s say I’m doing strolling magic for a high-end corporate dinner. If I’m chatting with a CEO or an executive and I find out they have a child, I make a mental note.

A few days after the gig, my team mails a magic kit to their office with a note for their kid. It changes the dynamic instantly. I stop being just “the vendor who did card tricks” and become a thoughtful person who cares about their family. That personal touch creates a loyalty you just can’t buy with a standard thank-you email.

Can you talk to us about how your side-hustle turned into something more.

I always laugh when I get asked this because I like to tell people, “I’m a lawyer by day and a magician by night.” Sometimes I even joke that the law practice is the real side hustle!

The truth is, I’ve been performing magic for over 40 years—long before I ever set foot in a law school. So, in a way, magic was the original career. It hasn’t replaced my legal work; they actually coexist and feed off each other.

I never wanted to give up either. Instead, I focused on scaling the quality of the magic business rather than just the volume.

A major milestone for me was shifting my mindset from “gig worker” to “business owner.” I stopped trying to be the cheapest option in town and started focusing on premium experiences, like my Deluxe Birthday Show and high-end corporate events.

Another key milestone was the creation of the “Ultimate Magic Kit.” That was the moment I stopped selling just my time and started selling a lasting experience. It allowed me to scale my impact without necessarily having to perform 400 shows a year.

Now, I have this wonderful balance. I spend my days fighting for clients at my firm and my nights and weekends making people wonder if the impossible is actually possible. The law feeds my brain, but the magic feeds my soul.

Alright – let’s talk about marketing or sales – do you have any fun stories about a risk you’ve taken or something else exciting on the sales and marketing side?

I don’t really think of myself as a salesman. Coming from a legal background, I’m trained to spot issues and solve problems. My favorite story is actually about a time I didn’t try to close the deal, but tried to save a stressed-out event planner instead.

I was meeting with an HR Director for a large manufacturing company here in Missouri. She was planning their annual family picnic, and she was visibly anxious. She told me, “Christian, honestly, I’m about to cancel the entertainment budget. The CEO thinks magic is ‘just for kids,’ and he’s worried the adults—especially the executives—are just going to stand around checking their watches.”

The odds were stacked against me because I wasn’t fighting a competitor; I was fighting the perception that fun is frivolous.

I stopped talking about my show entirely. I put my pricing sheet away and said, “It sounds like your real problem isn’t entertainment; it’s engagement. You need the adults to feel like heroes to their kids, not just bystanders.”

I walked out to my car and grabbed one of my “Ultimate Magic Kits.” I brought it back in and set it on her desk.

I said, “Forget about hiring me for a second. Take this kit home to your seven-year-old. Watch what happens when you sit down and learn the secrets together. That connection you feel? That’s what I want to bring to your picnic.”

I left the kit with her as a gift, no strings attached. I just wanted to help her understand the potential.

Two days later, she called me. She said she did exactly what I suggested, and her son had been carrying the box around for 48 hours. She had gone into the CEO’s office that morning and told him, “We aren’t just hiring a magician; we’re hiring a memory-maker.”

They booked the full package, and the company bought 50 kits to hand out to every family in attendance. I didn’t “sell” her a magic show; I helped her solve the problem of how to bring her company’s families closer together.

Contact Info:

• Website: https://www.STLMagician.com
• Instagram: /christianmisner
• Facebook: /slowmotionmagic

Image Credits

Suzy Gorman
Erin Takes Pictures
Nathana Clay