There is so much to learn from investments that went really well as well as those that went really poorly and so we asked some of the wisest creatives and entrepreneurs in the community to tell us the stories of their best and worst investments.

Emily Pennington

Our branding. Hands down. We started in January 2021 and we did some basic branding a simple logo and color palette. We planned on working with someone to create more elevated branding during our second year of business once we had a more robust portfolio under our belt. But after just a couple of months in, around May I think, we started to really feel the need for a stronger brand identity. Read more>>

Katie Robertson

The best investment I’ve made, and continue to make, as a creative business owner is in continuing education. Floristry offers limitless opportunities to grow and expand your idea of what event design can look like. Before starting my business, I took an intensive workshop for freelance floristry, which led to two years of working with other established florists. Seeing how other talented artists run their businesses gave me the confidence to do it myself and taught me to be the kind of designer that I would want work under. Read more>>

Erin Alice Gray

For me, the best investment is always in myself. Believing in myself, taking care of myself, overcoming the mental challenges that seem to pop up. Read more>>

Nijah Williams

Being a Esthetician and working on my own goals and dreams has been the best investment to myself. Learning to take chances in life in order to do something you love is a major risk but it’s worth it. I took a big chance on being a small business and stepping into the beauty industry on my own it’s been challenging , hard , and overwhelming. But in the end seeing my store, and clientele develop at a major level is pleasing Read more>>

Marika Flatt

We hired Action Coach one year ago and it has been a real game changer for our business. I believe in what they’re offering and am happy we have worked so hard improving our business. Read more>>

Kate Stewart.

Starting a business, the best investment I made from the very beginning was great photography and branding. As the founder of Bauble Stockings, which are ornament-sized stockings with a BIG tradition, I knew education would be key to making sure customers understood these were not ordinary tiny stockings, but instead a way to make your Christmas merrier and more memorable. I had to make sure my brand could tell the story through pictures, and to this day, I still invest heavily in telling our story through images. Read more>>