One of the biggest opportunities for folks who want to make an impact through entrepreneurship is to tackle things that Corporate America has gotten wrong and so we’ve asked some of the best and brightest in the community to share examples of what Corporate America is getting wrong in their industries.

Miller McCoy

Corporate America often treats merchandise and brand extensions as afterthoughts — a checkbox instead of a culture-builder. They focus on margins, SKU counts, and licensing agreements… but completely miss the emotional, community-driven power of product. Read more>>

Durecia Moorer

Corporate America often equates “small business” with “small capacity”—and that assumption couldn’t be more off the mark. At ABCD & Company, we’ve flipped that narrative on its head. What many overlook is that smaller, independent firms often bring more agility, more innovation, and frankly, more soul to the table. Read more>>

Jake Miller

I worked for one of the world’s largest real estate data companies as an Architectural Photographer. What Corporate America gets wrong, of course, is the human element. In this position, my colleagues and I worked towards a metric that was, for all intents and purposes, impossible to achieve with any real quality. I love to work hard and do what it takes to “get the shot.” This is what professional photography is all about, but once something turns into a spreadsheet, the work suffers, and you quickly begin to tick boxes to hit your number. Read More>>

Sara Maya

One of the biggest things Corporate America gets wrong in digital marketing is this outdated obsession with hierarchy, especially tying credibility to how many years you’ve been at a company, rather than the brilliance you bring to the table. Read more>>