Our community is fortunate to have so many brilliant, insightful entrepreneurs and creatives and so many of them have front row, ground level seats that allow them to see emerging trends before the so-called experts, industry leaders, etc. We wanted to create a space to connect members of our community where they could share these insights on trends and opportunities they are seeing.

Paul Barnes

One of the biggest trends I see in my industry is people not being qualified/prepared for the interview they are conducting. One of the biggest examples of this happened in 2021 with Australian journalist Matt Doran. He was scheduled to interview Adele and discuss her new album 30. Adele asked him about the album and he responded he had only heard the album’s first single. He later shared he simply had “missed” the email he was sent that contained the album. Fast forward to 2023 and it seems there are more people who are social media personalities that are conducting quick interviews with artists at festivals than actual journalists. Having a magnetic personality is commendable and profitable but it does not always transfer to conducting an interview. Read more>>

Becca Pressley

Everything about the industry that I am in revolves around trends. From the design and color palette, to even the flow and timeline of the entire day, weddings revolve around trends. And it’s my job to determine those trends, tweak, refine, adapt, and add sparkle to make them “timeless”. Is anything really timeless in the world we are in, of constant change and new ideas? I believe that itself is the biggest trend we are seeing in the wedding industry, timelessness. More than ever, people want a wedding focused on and rooted in their love and joy for one another. Traditional rules are being broken left and right, replaced with individualism and just FUN things that make each couple unique. Almost every couple that I work with just wants “classy and timeless” as they love to say, but the best way to be timeless is to just let yourself shine through your design on your wedding day. Read more>>

Eddie Castillo

As a commercial media director at Altered State Productions, I’m always on the lookout for the latest trends in our industry. One thing I’ve found fascinating lately is the rise of interactive video content. This medium has an incredible capacity to engage viewers, creating deep, immersive experiences. Platforms like Vimeo are making it easier to distribute this type of content, and I see huge potential in integrating these with services like Shopify to drive sales. Despite challenges like accessibility and affordability, I am convinced that interactive video content is the future of entertainment. Read more>>

Patrikk Johnson

One of the biggest trends of today that has changed the industry is social media. In a way social media gives a lot of people exposer that they would have probably never seen before. It’s great to be able to showcase your work to the masses for free. I think more people should take advantage of this. So many people have changed their live with social media. I think this is amazing free tool for marketing and getting your self out there. Read more>>

Zach Wright

In B2B Sales, there is a strong shift towards personalization and value selling. While it has always been important, it is now the only way forward to creating new meaningful conversations with prospective customers. In the golden age of software, anyone and everyone could have been a potential customer with bloated experimental budgets and a bull market. Sellers could blast their message to the world and might find many potential fits in this approach. In order to succeed in today’s market, B2B sellers must be creative and obsessed with value added for their customers. A seller must identify what are the challenges a customer is facing and outreach with a perspective or a “value hypothesis” on how they can add value and align with the prospect’s direction. Finding these prospects with the right problems that sellers can solve is a massive challenge. Read more>>

Vic Parizzotto

I’m fascinated about web 3 and how automation is helping brands to thrive in creative businesses, but also making creatives adapt their skills to deliver new forms of communication and customization at scale — I’m speaking of platforms like mid journey, chat GPT, “metaverses”, digital tokens etc Read more>>