One of the most important things we think the media can do is connect small business owners and creatives across industries and markets to give them an opportunity to learn form each other. The insights on trends in particular can be transformative if our communities were better connected and so we’ve tried to create a space where folks can share the trends they are seeing and read about trends other sharp entrepreneurs are seeing.

Brad Smalling

Dolby Atmos is the big one. A few years ago, it was a novelty — now it’s quickly becoming the default. About 2.8 billion devices already support Atmos, roughly 20 streaming services worldwide carry it, and around 20 major auto manufacturers are building it into their cars. Apple Music plays Atmos by default if your device supports it — with 93 million subscribers, that’s potentially 93 million Atmos plays a day. And 95% of Billboard’s Top 100 artists released music in Atmos in 2024. Read More>>

Abdelaziz AlOmari

One of the biggest trends we’re seeing in the PR and communications space is how startups are using media positioning not just for visibility, but as a direct lever to secure investors and clients. Read More>>

Jaclyn Salts

Some of the biggest trends I see in my industry is the quest for sustainability and low maintenance gardens. I find this really encouraging because more natural gardens leaves a lot more opportunity for beneficial insects and wildlife. One of my favorite projects to date involved transforming a large manicured front lawn into a pollinator garden. My client rejoiced the following season when she had numerous hummingbirds, butterflies, and birds she had never seen before. Read More>>