One of the most important things we think the media can do is connect small business owners and creatives across industries and markets to give them an opportunity to learn form each other. The insights on trends in particular can be transformative if our communities were better connected and so we’ve tried to create a space where folks can share the trends they are seeing and read about trends other sharp entrepreneurs are seeing.

Alena Rieger

One of the biggest shifts I’m seeing in the design world right now is, unsurprisingly, the rapid rise of AI. It’s everywhere, from helping generate moodboards to writing headlines to creating “original” logos in seconds. At first glance, it feels like a magic trick. But as someone who’s spent 15+ years building and honing my creative craft, it also gives me pause. Read More>>

Yichao Liu

A few trends that I could see are the growth of independent artists group, social media and short film content is getting crucial for an artist’s success, and the use of AI during music creation will be more common. As a result, we will be probably facing an anti-creativity era of music industry. Read More>>

Charlotte

One of the biggest shifts in the PR and content creator space has been the move toward authenticity and direct audience connection. Traditional media still matters, but it no longer holds all the power. Now, entrepreneurs, authors, and brands can build loyal followings through podcasts, social media, and newsletters—without waiting for a reporter to give them a platform. That means as a publicist, I’m not just pitching stories—I’m helping clients create and share their own. From behind-the-scenes content to personal storytelling, audiences want real, relatable, and consistent engagement. Read More>>

Olga Afonsky

First is the critical shift from weight loss to metabolic health. The conversation is no longer about simply cutting calories and exercising more, but about addressing the root hormonal causes of weight gain, like insulin resistance. Clients are becoming more educated and are looking to improve blood sugar, insulin resistance, and reduce cravings, not just a lower number on the scale. Read More>>

Alicia Ramos

Some of the biggest trends we are seeing in this industry is clients focusing on preventative & regenerative skin health! our clients, especially those in their 20s and 30s are moving from a “fix it when it’s broken” mindset to a “protect and prevent” philosophy. They’re not waiting for visible damage to appear — they want to preserve skin quality early using science-backed skincare and non-invasive treatments Read More>>