One of the most important things we think the media can do is connect small business owners and creatives across industries and markets to give them an opportunity to learn form each other. The insights on trends in particular can be transformative if our communities were better connected and so we’ve tried to create a space where folks can share the trends they are seeing and read about trends other sharp entrepreneurs are seeing.
Carli Brinkman

Public relations deals with brand perception and explores strategic processes and channels to reach audiences with the messages that help that brand positively develop, maintain, grow, or expand its reputation. Read more>>
Sheena Binkley

As a reader and a writer, the most significant trend I have seen in the romance industry is that readers love romance. Readers love to be able to escape from the real world and get swept into someone else’s world of love, life, and lessons. Read more>>
Adam Boyd

One of the biggest trends coming up is looking at our health and wellness from a holistic standpoint. Most people have their specialty but still understand our mental health and physical health are very much intertwined. I think a lot of people are like me and start out in the industry thinking physical fitness and nutrition are the cornerstones to our health. While that is is true on some level there are just so many more aspects that go into our health. The 4 pillars I use in my program (physical health, mental well being, social health, and purpose) gives my clients a well rounded approach to their health. I want them to see how important sleep, stress management, having purpose, being social, breathe, and mental well being are to our overall health. Read more>>
B. Cloy

As an artist, social media has become so important. Artists are expected to have a big following before they’re approached by labels. In addition, because social media is so popular, labels are asking artists that create songs that can “go viral” or get recreated on TikTok. Even though social media can jumpstart an artist’s career, it’s really tough for artists to make it in this age. Read more>>
Demetrius Washington

Biggest trends currently In the photography world. Film for sure! I think a lot of popular creatives are shooting film & digital. It gives a different look than digital. That you cant put your finger on besides its film & how the artist uses it. It’s a whole different world than digital which I respect. It’s also scary because of the fragility of film cabers & the film itself. Read more>>
Zach Petrone

Trends in the fitness industry? No way! ;) The fitness industry has been built off of trends, whether thats good or bad is up to you. We have all seen it, the no effort weight loss programs, get ripped by taking some pills or the 10 minute workout. Read more>>
Courtney Kearney, CPSM

When it comes to understanding what’s ahead for the architecture, engineering, and construction (AEC) industry, I look to Scott Butcher, FSMPS, CPSM (https://www.linkedin.com/in/scottdbutcher). He recently spoke on this very topic during a closing keynote address for an industry conference sharing trends in several areas including technology, demographics, project delivery, and the impact of the infrastructure, regulatory, and environmental changes. Of course, the trends I found most interesting were around technology, specifically how mobile tech, wearables, and 3D printing will change how the built community delivers projects. Read more>>
Nikki Igbo

The biggest trend in resume writing in particular is the Applicant Tracking System or ATS scan. Over the years many organizations of all sizes and industries have adopted ATS tech to sift through initial applications including 99% of Fortune 500 companies. Applicant Tracking Systems are also why approximately 75% of job applications are tossed before human eyes even have a chance to consider them. With this in mind, it’s important for job-hunters to have ATS-friendly resumes or resumes that leverage language and formatting to satisfy the bots. Read more>>
Bianca Brown

I think the biggest trend is a shift of mindset in the hairstylist community. Valuing your free time, charging your worth, taking the time off with out feeling guilt, and most of all taking the clients YOU want. I love what I do so much that it’s so easy to say yes to everyone. It’s refreshing to see stylists setting boundaries in the industry. Another trend I’m seeing a lot of (and something I’m also trying to be more active in). Read more>>
Dasha Pirela

Video is growing day by day. While photography will always be relevant video is taking over. Video transports you, gives you a better sense of the experience and overall has the advantage of showing a great amount of information in a short time frame. It flirts with your senses and mixed with music, it creates a memorable feeling. Music plays a huge roll in this industry and it’s the best compliment. Read more>>
Erik Mintz

Within the Sales Tech space, I see two big trends emerging; 1. The baby boomers are transitioning (e.g. retiring) from sales leadership positions, while Gen-X and Millennials are filling these roles. This is a driving force for companies to re-evaluate their Sales Tech stack with more progressive tooling. We see trend with smaller to mid-size companies. Read more>>
Sarah Arizola-Claros

Marketing professionals and clients, especially those in service-based and retail industries, can expect to see a truly personalized and tailored content experience unique to each user. For example, with the right customer relationship management (CRM) platform, you can create a seamless path to purchase for your buyer. You can send the right messaging at each stage, like creating informative e-books and one-sheet guides during the awareness stage and providing free samples during the consideration stage. Though the content examples above have been used by businesses for some years now, these days, artificial intelligence is increasing engagement and conversions. Read more>>