Our Storytime series is based on the premise that stories are one of the most powerful ways to learn and so this series explores topics we think matter greatly to the success of small business owners and artists and creatives. One of those topics is showing customers that you appreciate them because there is a vast body of research as well as countless anecdotes of how showing customers you appreciate them directly impacts the degree to which your business will succeed and grow. Below, you’ll find stories of how some very talented entrepreneurs have made their clients feel appreciated.

Brittney Moore

People will come to me for a gift when someone they know is going through a difficult time in their lives. Although it wasn’t the original direction I had planned for my business, handmade skincare, and aromatherapy are thoughtful and meaningful gifts. Read more>>

Dondra Womack

Customer service is the key to a successful business. If your customers are truly satisfied and feel appreciated, they will return and refer your business to others. HSG Healthy Hair prides itself on customer service from the moment a client books an appointment. Read more>>

Jessica Schweitzer

Every order I receive, I try to customize as much as possible so that the customer knows how much I value their support and their business. Sometimes I feel as though online shopping or shopping in general can feel very transactional and that’s not how I want my customers to feel when they support my art. Read more>>

Bronwen Finta

I believe it’s all in the details. Remembering a story they told you and asking following up questions weeks later. Remembering a sick partner and texting them at night so to let them know you are thinking/praying for them. To remember who’s husband is deployed, who has the seriously sick parent and who comes to your business to help manage a stressful home life or relationship. Read more>>

Heidi Trevethan

It is vital to always show customer appreciation as this will enhance business’ reputation, acquire positive referrals, and ensure clients’ are always happy and satisfied. In our line of business (software solutions), we often encounter Clients who have been taken advantage of by other businesses in a myriad of ways including: unplanned for expenses, Read more>>

Vanessa S. Torres

As a photographer, the most fulfilling part of my job is building an emotional connection with my clients. While delivering the final gallery and seeing their happy smiles is always rewarding, it’s even better to go above and beyond to get to know them and make a difference during the entire process. It’s all about the journey taken together. Read more>>

Sarah Whitaker

Showing appreciation is the business I am in. When we make branded merchandise for our clients, we ask them to consider the recipient, and share some information about the recipient with us before we make merchandise recommendations for them. Read more>>

Joel Work

There is no one particular memory that I have from a customer but more of a collective of memories from our wine club members support. As a new local business, we have made our fair share of mistakes as we learn about the industry and the complexities of the business. Read more>>

Jay T Jax

My passion is the arts. My creative gift is sculpting wood into a story, which brings me to why I began Art Machine Gallery. Artists are an expression of their world, of their vision and thoughts through various forms, including canvas, clay, graphic design, and fabric to name a few mediums. Read more>>

Torera

The best thing that I feel my team and I have done is to show our supporters how much we appreciate including interacting with them and asking for their input or feedback as regularly as possible! This has not only allowed us to improve our services and quality, but it has also helped us initiate an intimate connection with our viewers, readers, followers, and all those who support our outlet and overall visions. Read more>>