Our Storytime series is based on the premise that stories are one of the most powerful ways to learn and so this series explores topics we think matter greatly to the success of small business owners and artists and creatives. One of those topics is showing customers that you appreciate them because there is a vast body of research as well as countless anecdotes of how showing customers you appreciate them directly impacts the degree to which your business will succeed and grow. Below, you’ll find stories of how some very talented entrepreneurs have made their clients feel appreciated.

Kenzy A. Barrett

One of the best ways I have seen to show appreciation to a client is through personalized gifts. I recently worked with a client who had expressed that they were having a stressful week. So, I decided to surprise them with a gift basket filled with items they had mentioned they loved, such as their favorite snacks, a few books, and some calming essential oils. Read more>>

Melinda Younger

We believe showing appreciation to our clients is essential at The Educator’s Place! We know that there are many choices for teachers when it comes to their professional development and we want to thank them when we have the opportunity. We offer substantial discounts to teachers who register to take all of the required classes for an endorsement program. Teachers who are “frequent flyers” with The Educator’s Place are also offered discounts after five classes with us. Read more>>

Kate Norris

My customers have become more that just supporters of my business, so many of them have become friends over the years too. It’s a strange thing to have most of them find me through instagram. I know many business owners will be in the same boat but to have a personal brand means you share little snippets of your life, not all the time but those customers who have been around for a while start to put these pieces together to create the narrative of your life through there eyes. Read more>>

Bear Scharbarth

As a small business, every single purchase we receive is special and deserves appreciation. I personally write a handwritten thank you letter with every order. The positive feedback that we receive by doing this is the reward itself. We are so grateful for our loyal following of supporters and customers. Read more>>

Daina Daniels

I show customers appreciation by actively listening to their needs and concerns, personalizing my approach, responding promptly to inquiries and requests, following up to ensure satisfaction, recognizing their loyalty through promotions or rewards, and expressing gratitude through verbal and written communication. Building strong relationships with customers through appreciation and understanding their unique needs is key to success. Read more>>

Tracey Hicks

Most of our photos and content comes from UGC (User Generated Content) because our customers love their order so much, it becomes a part of their marketing strategy. Which is exactly what we were/are going for when developing products. With that being said, we use those images to repost on our social platforms, paid ads, and our website. Read more>>

Beth Reilly

I have been running Beth’s Buddies for around about 4 years now and every customer I’ve had has been really been great with me. Read more>>