Social media can be a really powerful way to connect with and build deeper relationships with your audience – but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they’ve hired professionals to help.

Nathan Guynn Jr

Well for starters, I think it’s very wild how important social media has become for running a business nowadays. It’s almost like another job lol. With that being said, I do run all of my socials myself! This wasn’t always the case. Read more>>

Kristina Kovalevich

I have managed my own Instagram account for some time, but have not been extremely as active lately. I brought a branding and social media expert, Brittany Torres, on board in 2019 to help me elevate my social game and grow a greater presence and audience. Read more>>

Amy Flurry

I hire a small team to manage the social media for my companies. Even though I am considered an expert on DIY PR, I’m a writer and I advise other companies on their communication strategies, I still do not feel qualified to handle our social media. Read more>>

Gary Hensel

I started on social media to support my writing. It has grown organically to over 150,000 followers from all over the world. Each day I post quotes of wisdom from people throughout history, as well as from my books. I have people from all over the world commenting and asking me questions. Read more>>

Vincent Nappi

I manage all my social media, but that’s because my brand is based around my work and my personality. Folks aren’t just buying into the art – they’re buying into the personality behind it – the influences shared, the knowledge passed on, the aesthetic sensibilities and sense of humor that underpins the whole thing. Read more>>