Social media can be a really powerful way to connect with and build deeper relationships with your audience – but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they’ve hired professionals to help.

Daisy Lopez

As a small business owner, for most of my career I managed my own social media. Creating content and adds that I think would draw in peoples attention. Posting on all different platforms such as Facebook, instagram, Tik Tok and our google business page. With my business becoming larger, I have recently hired a company to manage our social media who have been posting for us three days a week. With this I have seen a vast increase in business and sales. Read more>>

Madison Yelle

Social media, Instagram specifically, plays a key role in my business. I’d go as far to say 90% of my clients find me through social media! I manage my own, and constantly keep up with the newest features and trends that pertain to my business and photography in general. One thing I’ve learned is that using video (stories, reels, behind the scene posts) is a great way to work with the algorithm even though my services are strictly photography. It doesn’t have to be perfect to be effective! Read more>>

Brianna Tonge

I manage my own social media. Posting and creating content to post daily. I personally reply to all customers and keep it up to date. Sending out emails to shipping out orders. Read more>>

Diana Wu

Managing social media for my company is one of my favorite parts of the business because it is an opportunity to share what I love. Thus, I manage it entirely on my own. It has become an integral way to develop personal connection with the public and to communicate my company’s mission on a consistent basis. When I was a kid, I had always had the habit of documenting the things I’d done whether it was through writing in a journal or taking pictures. As a result, maintaining content to share was something that came rather naturally for me. Read more>>

Angie Dumas

Social Media is something that I love and hate. I love it because it helps to get the word out to many more people than you could reach by word of mouth. I also love seeing all the variety of content that other creators like me create. I hate it because it’s a lot of work. Sometimes you can create amazing content and the post will flop.  Read more>>