Social media can be a really powerful way to connect with and build deeper relationships with your audience – but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they’ve hired professionals to help.

Megan Collins

In my former corporate life, I was the Project Manager for a marketing team. I learned so much about the importance of having an ongoing conversation and visibility on social media can be to a company. While the industry of resale is different, I don’t think it’s any less of a challenge to engage with potential clients. I was doing our social media alone until recently. We now have one part time social media manager that helps with creating assets and planning for posts. Read more>>

Michelle Diaz

Running Private Invitation’s social channels is all on me, and let me tell you, it’s like juggling a whole circus! Being creative and staying on top while handling other business demands takes serious time. I’m on a mission to conjure up a creative dream team to handle this part for Private Invitation, ha!  Read more>>

Quince Reese

I made the choice, although a difficult one, to be a one woman band. I run everything on my own. From social media to finances, I do it all. It’s a heavier load to bare, but I keep 100% of my artistic freedom. I’m not keen on following statistics or what’s trending for the sake of growth, but instead  strive to be as authentic as I can. Mistakes, struggles, and successes are all shared and are all a part of the process. Read more>>

 Ruby Michelle

Since becoming a freelance illustrator, i’ve learned a lot about the benefits of managing my own social media accounts as a business and an artist. I think it has allowed me to become more creative in other ways and also pushed me to make better choices about the quality of my content as an artist and business owner. I can decide how and when to market myself and also better understand my clients and customers, because I’m marketing on a personal level. Read more>>

Vanessa Saenz

In the realm of social media, finding the right balance between personal and professional engagement is crucial. As for my personal social media, I take the reins and manage it myself. It’s my space to connect with friends, share personal experiences, and engage with the online community. Read more>>