Social media can be a really powerful way to connect with and build deeper relationships with your audience – but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they’ve hired professionals to help.

Kanisha Tillman

I manage my own social media for my business, and at this point I think there should be a separate specialized form of therapy for folks like me in this position. I would be the first in line to sign up, and I would be in my sessions TWICE a week, if I could. Read more>>

Jayla Parker

I manage myself but I have thought about trying to get a manager. I do feel like i can put myself in a bigger spotlight with the right help. Any opportunities I’ve gotten so for it’s been just from me putting myself out there in different social media platforms. Read more>>

Kelsey Korte

I manage all of my own social media accounts! I went to school for marketing, with a focus on market research and statistics. However, I had grown up alongside the growth of social media, and using social media to reach new people and audiences. Through posting about who I am, what I do, and why my clients should book with me; I have developed a social strategy that allows me to be fully organic online. It also helps that I have a full-time desk job where my role is a social media marketing strategist, so I’ve been able to apply what I’ve learned to my own business! Read more>>

Dr. Shaniece Criss

I officially started the @DrShaniece Instagram account (https://www.instagram.com/drshaniece/) about two months ago. I love the creative process of creating content, so I manage my own account. Every day, I post a public health insight. I want people to recognize that #PublicHealthIsEverywhere. For many years, I published my research in academic journals, which is written for other academics. I think it is important that information be accessible, so I decided to translate research into fun, bite-size pieces for everybody. Read more>>

Emilio Alcorta

I manage all of our social media from Instagram to Facebook. I make all of our content whether it’s our reels or simply Pictures, I pride myself into standing out from everyone as this business is on the rise. It has been not been easy keeping up with our accounts as we try to keep each picture and video as unique as possible, so coming up with new ideas isn’t always the easiest. Not to mention while of course running the business at the same time. Read more>>

Jarell Bell

Yes! When it comes to Social Media, I am very hands on with Managing my Content/Brand Content on Platforms. I feel that the Presentation is everything! What is presented represents who you are and what you stand for. Not only is your Business Name on the line but your Name in general. Which ever way your content is presented determines how your Audience will perceive you as well as your Brand. Read more>>

Sammi Malone

Currently, I manage all of the social media for SJC. It is a lot of work to manage all of the content on top of running a business, but I truly enjoy it. The social media aspect is one of my favorite parts of the business because I get to show my creative side through all of the content. I also get to interact with other business owners, customers, and anyone else who is following my business journey. One day I hope to grow the business to a point where I can build a social media team, but for now it’s just me. Read more>>