Social media can be a really powerful way to connect with and build deeper relationships with your audience – but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they’ve hired professionals to help.

Yvenson Ervil

At the moment I currently manage our own social media accounts, we were approached by a few management teams with excellent promise in hopes of one day working together. Read more>>

Steely Dipuccio

I chose this question because social media seems to be one of the most challenging aspects of owning a business for me these days. We are a very small company, so our social media is managed by myself and one other person on my team. We typically discuss and plan our posts each week but, more often than not, we get pulled away from it to take care of other priorities that come up. When I first started Bon Vivant in 2016, I absolutely LOVED posting on Instagram and it never really felt like a job. Read more>>

L A Michaels

As an author, I have always managed my own social media. When I first started to publish my novels there was this push amongst different writing groups and writing influencers that you have to have a strong social media presence. The issue is they don’t tell you to have to go about doing it and at that point, I wasn’t looking at things from the perspective of a larger social media presence to sell books. It sort of started to click when you look at what is making the New York Times Best Seller list though… Read more>>

Robert Breitenstein

When I first started, as many do, I simply used my own perosnal page. After seeing the need to seperate my perosnal life from my business was important. Many people’s brand is themselves, but the last thing I wanted was for my family as well as my now wife to be forced into a spotlight that they did not ask for. Fast forward into creating my own page and the first year of business, I was in college(studying mass communication/advertising). Read more>>

Tamika Davis

Currently I manage my own social media which is a lot of work. I like to learn things on my own first and make sure I understand it that way if I ever hire someone I know what it is that they’re supposed to be doing. It most definitely would be easier with a manager and I’m pretty sure I would have a lot more content. It’s difficult to sit down and create content for me, but I have been getting better at it. Read more>>