Social media can be a really powerful way to connect with and build deeper relationships with your audience – but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they’ve hired professionals to help.

Grace Leveque

I currently manage all of our social media. Howdy Hat Bar is a brand new company and our socials are growing at a rapid rate. My business partner and fiancé, Luca, currently has zero social media- with just about as much experience- so it’s something I have taken on myself. I will be the first to tell you- I had no idea how much time and effort social media actually takes! I’m not someone to typically sit on my phone and scroll all day, but I realize it’s now necessary in order to feel inspired by content and visualize trends. Making the post is the easy, staying up to date is the hard. Read more>>

Knox Peake

Up until now, I have managed my own social media presence. The fact that I have a creator business is a bit of an accident anyway. I originally started my page as a hobby and for fun. After about a year, a brand reached out to me and I almost thought it was a scam – and it wasn’t. It happened to be Degree Deodorant. I worked with them and then more well known brands approached me. I had to learn how to understand the content that each brand wanted me to deliver, the terms of the contract, and make sure I successfully fulfilled their campaign requests. Until this year, I mainly relied on partnerships that were presented to me and realized that I needed to grow even further. So I created a media kit and begin to go after new opportunities proactively. Read more>>

Samantha Davis

I currently manage my personal and business social media accounts, with plans to invest in assistance in the future. My choice stems from a commitment to authenticity and meaningful connections. By engaging directly with my audience and treating each follower as an individual rather than just a number, I’ve built genuine relationships that drive engagement and growth. This personal touch has been key to fostering trust and loyalty. Read more>>

Natasha Meyer

I manage my own social media. I started my instagram account as a tool to meet new clients and grow my business, but it became so much more than that. It has become this amazing community of future home buyers, fellow business owners, interior design connoisseurs, book lovers, diet coke girlies, Bert fans (he is my dog), and so much more. Read more>>