Social media can be a really powerful way to connect with and build deeper relationships with your audience – but it can be extremely time consuming. So, we asked some folks we admire to share how they manage their social profiles and whether they’ve hired professionals to help.

Rachel Lumbreras

Ah, social media. It can be one of the most important tools in the Photography industry (sharing our beautiful clients with the world) but it can easily be one of the most crippling. I manage my own social media and I plan on keeping it that way! Read more>>

DeShayla Denson

As a small business owner, capital is definitely limited just starting out. You have to figure out where to cut costs. For me, that’s a few things but mainly, social media and marketing. Hiring a marketing team, just hasn’t been a priority in the budget for me. So, for that reason, I manage my own. Read more>>

Luke Daniels

Social media is a tricky but necessary part of my business. I am fortunate to have my wife as my business partner. She’s been instrumental in boosting our audience as well as elevating our brand. I tend to be a private person and I’m not personally on social media but I understand it’s value to my listeners and my business’s footprint. Read more>>

Alejandro Brown

The saying goes if you want something done right, do it yourself and that couldn’t be more accurate when describing social media for I-70 Things. For the brand, social media is the best way to keep up with the what, where, and why. In order to accomplish this correctly a personal touch from someone who understands our beats, I-70 and the Colorado outdoors, is required. Read more>>

Rosie Vann

Social media is a primary part of our business because we use it both for selling product and promoting different events and pop ups. We initially hired a company to manage it for us. It was initially helpful to get us organized but became a bit frustrating. Read more>>

Emiko Love

This year I gained my biggest following on social to date. I went from less than 100 followers to over 50k+ in less than 2 weeks with over 4 million combined views within a month. I currently run my own profile which is actually more difficult than I thought it would be. Read more>>

Cristina Nikolov

We do both! We manage our social media platforms directly like Facebook, Instagram, Google, Houzz, and YELP. We also have a company we work with that handles our Google campaigns, Facebook ads, maintains our website, and drivng traffic to our website. Read more>>