Today we’d like to introduce you to Steve Zwillinger

Steve, we appreciate you taking the time to share your story with us today. Where does your story begin?

I am a seasoned advertising Creative Director with extensive experience leading creative teams to produce impactful campaigns for major clients. My expertise spans content marketing, integrated and digital campaign development, and design across various media. I have held senior positions at agencies and in-house teams, consistently delivering high-quality, strategic, creative work.

And then came the art.

My passion for creating art is deeply personal, rooted in the inspiration I find during my daily morning walks. It was here that I began transforming my photographs into unique pieces for sale online at www.zwillyprints.com. This passion has grown into a dedication to crafting artwork that showcases my diverse skillset, including creative direction, image manipulation, advanced Photoshop techniques, and the strategic use of AI. I believe that every stunning visual deserves a compelling story, and I strive to infuse my art with captivating imagery and thought-provoking, engaging narratives.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?

The art I create speaks for itself, but the true challenges lie in establishing and maintaining an online art business. Setting up the platform to promote my work and consistently updating the site requires significant dedication and effort. Running a successful online art business demands a strong commitment to creating compelling artwork and effectively managing the business’s various aspects.

Establishing an online presence for my art business, even on popular platforms like Facebook and Instagram, has proven daunting. The process of setting up stores and navigating the complexities of these platforms has been a challenging and often frustrating experience. However, through perseverance and dedication, I have recently begun to progress and see positive results in my efforts to showcase and sell my artwork online.

Thanks for sharing that. So, maybe next you can tell us a bit more about your work?

When it comes to my digital art, I embrace the mindset of a painter, focusing on bringing the visions in my mind to life rather than simply capturing the literal scene before me. I strive to incorporate the most captivating and vibrant elements I can think of, using the most visually compelling trees, cars, and people.

My goal is to capture the true essence of a place while crafting a visually stunning piece that conveys a unique perspective or narrative through its actions and characters. I draw inspiration from artists like Norman Rockwell, who masterfully told stories through his art, evoking emotional responses from viewers. This is precisely what I aim to achieve in my work – creating art that showcases technical skill and beauty and sparks an emotional connection with those who experience it.

Is there a quality that you most attribute to your success?

My approach to creating art is meticulous, drawing upon my extensive experience as a creative director. I possess a keen eye for detail and a deep understanding of how each element contributes to a piece’s overall narrative and aesthetic. When crafting my artwork, I carefully consider and select every component, ensuring it enhances the story I aim to tell. My years of directing creative projects have honed my ability to make deliberate choices down to the minutest detail. I apply this same attention and precision to all my art pieces. The result is a cohesive and compelling visual experience that effectively communicates the intended message and emotion.

Pricing:

• $25 Small print
• $45 Medium Print
• $75 Large Print
• $100 X-Large Print

Contact Info:

• Website: https://www.zwillyprints.com
• Instagram: https://www.instagram.com/zwilly_prints/
• Facebook: https://www.facebook.com/zwillyprints