Alright – so today we’ve got the honor of introducing you to Zipei Zhang. We think you’ll enjoy our conversation, we’ve shared it below.
Zipei, thanks for taking the time to share your stories with us today What did your parents do right and how has that impacted you in your life and career?
My parents did something incredibly right—they let me make all the important decisions in my life on my own. Whether it was choosing which university to attend or deciding on my field of study, they trusted me completely. That freedom shaped me into someone who takes ownership of their path, both in life and in my creative career.
I still remember when I was applying for college. While some of my friends were being pushed toward “safe” or “practical” majors by their parents, mine simply asked me, “What do you want?” That question felt powerful. It wasn’t about what would make them proud—it was about what would make me fulfilled. I chose to pursue art and design, fully knowing it was a less conventional path in my culture. But their support never wavered.
That trust gave me confidence. It taught me how to research, weigh risks, and follow through with commitment. And in my creative journey now—whether I’m experimenting with new techniques or pitching bold ideas to clients—I still carry that sense of agency with me. Knowing that I have the right to choose, and the responsibility to make it count, is a gift I’m forever grateful for.

Zipei, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?
Hi, I’m Zipei Zhang—a 2D & 3D motion designer and character animator based in New York. I create expressive, story-driven animations that blend 2D, 3D, and cel techniques. My work ranges from branding and explainer videos to character-driven shorts and social media content.
I got into motion design through my love of drawing and storytelling, and I recently earned my MFA from the School of Visual Arts. What sets me apart is my ability to mix styles seamlessly and bring emotional clarity to complex ideas.
I’m most proud of a recent project about ADHD and creativity, which won the 2025 Silver Collision Award. My goal is always to make work that connects, communicates, and inspires. See more at zpartwork.com.

Are there any books, videos or other content that you feel have meaningfully impacted your thinking?
Absolutely—Pixar’s Soul had a major impact on the way I think about creativity, purpose, and personal growth. While it’s not a traditional business book or management resource, it offers something deeper: a philosophy about why we do what we do.
The film reminded me that our value doesn’t come solely from our “spark” or talent, but from the way we live, connect, and find meaning in small moments. That really changed how I approach my creative work. Instead of constantly chasing perfection or a big breakthrough, I’ve learned to appreciate the process, stay curious, and stay present—even during messy or uncertain parts of a project.
As someone working in motion design, where deadlines and creative pressure can be intense, Soul helped me reframe success. It’s not just about what you produce—it’s about how you grow through the work and how it makes others feel.
That perspective also influences how I collaborate. I try to create space for exploration, make room for others’ ideas, and celebrate the journey—not just the outcome.

What do you find most rewarding about being a creative?
For me, the most rewarding aspect of being an artist—especially an animator—is bringing life to things that don’t exist yet. We get to give personality, emotion, and movement to simple shapes or drawings, and suddenly they feel real.
That moment when a character starts to breathe, move, and express something—that’s the magic. Through animation, we don’t just create visuals—we create connection. That ability to give something soul and make people feel something is what I love most about being a creative.
Contact Info:
- Website: http://zpartwork.com



