We recently connected with Zack Anselm and have shared our conversation below.

Zack, thanks for taking the time to share your stories with us today Let’s start with the story of your mission. What should we know?

Therr is a mobile app that connects local businesses with socialites in the local community. It also offers geospatial branding services to help local businesses improve their customer experience. Therr for Business is an extension of this service that provides local businesses with location-based marketing tools and data-driven insights to help them better understand and connect with their customers. The mission of Therr for Business is to help local businesses grow by connecting them with the right customers at the right time through geolocation marketing, customer engagement, and data-driven insights. It is designed to improve the overall customer experience and increase customer loyalty. “Therr for Business” uses data and geolocation to create targeted marketing campaigns, and also help businesses measure the success of their marketing campaigns and customer engagement efforts, ensuring customer data is used ethically and transparently. This is what sets us apart from the competition. Our users can opt in or out of sharing information with local businesses at any time. They can also control what businesses they share with and how much info to share. This allows them to get the most out of local businesses and get unique rewards for customer loyalty.

Awesome – so before we get into the rest of our questions, can you briefly introduce yourself to our readers.

As the founder of Therr, I am passionate about building a social media platform that is different from the rest. I believe that social media has become toxic and that there is a need for a platform that is focused on connecting local communities and businesses in a positive and engaging way.

I got into this industry because I saw a need for a social media platform that is different from the rest. I wanted to build something that is entirely for local communities and that encourages users to find content by going places rather than doom scrolling.

It helps them to always be in the right place at the right time and get the most out of life. We also have a passion for supporting entrepreneurs, independent thinkers, and leaders. We want to support the local business owners and create a relationship with customers that is mutually beneficial. Building trust at this level drives the expansion of cities and creates new opportunities for everyone living there.

We offer geospatial branding services to help local businesses with curb appeal. Therr for Business helps storefront owners think about how the way they design their space influences the experience of their customers. We help set expectations with geofence and location marketing, then we help create a great experience when customers arrive.

In summary, Therr is a social networking tool that fundamentally changes the business model of most social media platforms. It is focused on people media integration and connecting local communities and businesses in a positive, engaging way. We offer location-based marketing tools and data-driven insights to help local businesses better understand and connect with their customers while also being transparent and trustable. I am proud of the unique features and services that we offer and I believe that it sets us apart from other social media platforms. I have personally put so much blood, sweat, and tears into this project, and I’m confident we’ll have a big year in 2023.

Let’s talk about resilience next – do you have a story you can share with us?

About 2 weeks ago I got Covid even though I’m fully vaccinated. You might think it was a dulled down version of Covid, but it hit pretty hard. I had all the usual symptoms like migraines, fatigue, and achy muscles. At the same time our app servers were hit by spam in a sort of distributed denial of service attack. It was a major security and app stability issue, and I had to dive into code and solve a ton of problems while also dealing with persistent Covid symptoms. It was rough, but I fought through it and our app is a lot more resilient now. We are keen on preventing any and all bot users so we can be the most authentic social media platform on the market. Therr app is all about creating an authentic experience and helping to curb the problem of old social networks that create mental health issues for users. Therr strives to create ethical tech, and we take accountability for our development and design decisions. The name of the company makes it easy to remember that this isn’t our app, it’s there app, a social app where the user experience is truly the first priority. I’m extremely glad to be healthy again and Covid free. It makes running a business much easier.

Have you ever had to pivot?

Previously, Therr app was focused on connecting local music enthusiasts with upcoming concerts and events in their area. However, after conducting market research and gathering feedback from users, we realized that there was a greater demand for a platform that connects local foodies with restaurants and food-related events in their area. As a result, we made the decision to pivot our focus towards the food service industry.

With this new focus, Therr now offers a platform for local food establishments to showcase their menus and promotions, and for users to discover new places to eat and share their food experiences with others. Users can find content by going places rather than doom scrolling, share social moments, schedule posts, send invites for exclusive events, and more. Moments and Spaces can be shared in real-time and discovered by other users later. We also offer location-based marketing tools and data-driven insights to help local businesses better understand and connect with their customers. Our goal is to create a community where foodies can discover new places to eat and where restaurants can connect with their target audience in a meaningful way.

In the long-term, we will still circle back to musicians and live music venues. Therr for Business will provide services for ticketing and pre-purchasing event passes. We think this will go hand in hand with food and beverage services.

Contact Info:

• Website: https://business.therr.com/
• Instagram: https://www.instagram.com/therr.app/
• Facebook: https://www.facebook.com/therrapp
• Linkedin: https://www.linkedin.com/company/therr
• Twitter: https://twitter.com/therr_app
• Youtube: https://www.youtube.com/@therrapp
• Other: https://www.therr.app/