We caught up with the brilliant and insightful Yvette Arriaga a few weeks ago and have shared our conversation below.
Hi Yvette, thanks for joining us today. What do you think matters most in terms of achieving success?
I believe what it takes to be successful is to seek the pursuit of happiness, be dedicated to your brand while staying authentic, and network. A good state of mind leads to new thoughts, which leads to new actions, and those actions turn into success. Therefore, it’s essential to be happy to become successful.
You should also be motivated to grow your business daily while staying authentic to yourself. If you love doing something and want to see it grow, the best way is to put as effort much as possible into the things you love. Finally, networking to build relationships with intelligent, successful people is one of the most valuable things. You never know how a connection might help your future career goals.
Yvette, love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?
I’m a full-time colorful content creator behind my brand, “The Austin Tourist.” I create fun, welcoming, and positive content, with helpful recommendations on food and fun things to do around Austin.
Starting this blog has provided me with a creative outlet for my love of photography and my desire to help people. People reached out to come to their restaurants and events, and my account started growing. As I watched the account grow and become something many people found value in, it made me love it even more.
What sets me apart is that people feel emotions when they see my content. I receive messages from people telling me that they feel happy, excited, and ready to enjoy life more. My favorite quote from Maya Angelou is, “People may forget what you say, but they won’t forget how you make them feel.” I’m truly living the dream. I love being a content creator and young professional who turned her passions into an ever-growing blog that helps people find enjoyable experiences.
We’d love to hear the story of how you built up your social media audience?
My biggest recommendation for those starting to build their social media presence would be to stay consistent. You must remain consistent whether or not you think anyone is following your journey. Remember that it is a process and not an overnight success. It takes patience, dedication, hard work, and a strategic plan to stay successful and to keep growing. Remember that it is okay to take mental health breaks and not rush into things to provide quality content.
My other advice is to stay authentic. Create and post content that you love. Treat your following as a community of friends and engage with them. I love replying to as many comments and messages as possible to show people that I genuinely care. Focus your content on appealing to your interests and views of the community. Identify what makes you unique to stand out and figure out how to transfer that quality content. I also like ensuring my feed is aesthetically pleasing, helpful, fun, and vibrant.
Is there mission driving your creative journey?
My mission is to inspire others to find magic in everyday life. Finding your magic means having more enjoyable experiences for you and the people you’re close to. Growing up in a motivational speaker household, I was taught to live each day like it counts. As a result, I always put a positive twist on everything I create and love helping people. We all want to make a difference in the world – even if it’s just a tiny difference. When I help others, it gives me purpose and meaning in life. So hop on this beautiful life journey with me, and let’s thrive and shine!
Contact Info:
- Website: www.theaustintourist.com
- Instagram: https://www.instagram.com/theaustintourist/
- Facebook: https://www.facebook.com/TheAustinTourist
- Linkedin: https://www.linkedin.com/in/yvette-arriaga-374a27a7/
- Other: TikTok-https://www.tiktok.com/@theaustintourist
Image Credits
Morgan Elise Photography, Svons Photography, Erin Horn Photography