Alright – so today we’ve got the honor of introducing you to Yasir Waqaar. We think you’ll enjoy our conversation, we’ve shared it below.

Hi Yasir , thanks for joining us today. Can you tell us about an important lesson you learned while working at a prior job?

Regardless of customer’s temperament maintain control of the situation. Reassure the customer you are there to help them not be an adversary. I worked in satellite communications tech support.

Customers call in for activation or system help. They are under pressure and want immediate results because a show is in progress. The screen is blank or have the wrong video.

Speaking calmly, I ask for the location name. Afterwards, I ask the customer to be my eyes. That person must state the problem and what is visible. Then I walk the customer through the unit menu and get the serial number. If needed I update our system with the serial number and activate it. If the problem can’t be resolved via phone, a tech is dispatched to location.

That’s a typical case. However, a customer calls in very unhappy. During the call, the person starts cursing and issuing threats. The Marine in me doesn’t run from a fight.

However, I am there to help. So I tell the person in order to proceed he must change his tone. Usually that works. The person calms down and we fix the problem. If the person is relentless, I’ll end the call or try to escalate. If the call ends they must get back in the call queue.

This approach eases my stress. It also develops a connection with the customer. The customer is treated with respect and got results.

Yasir , love having you share your insights with us. Before we ask you more questions, maybe you can take a moment to introduce yourself to our readers who might have missed our earlier conversations?

Red Clay Detailing is an auto appearance service. It was founded In 2008 offering car detailing and vehicle concierge.

Detailing focuses on paint polishing, ceramic coating, scratch removal, deep interior cleaning and headlight restoration.

Vehicle concierge is a recent addition. This includes window tinting, wheel repair, paintless dent repair, paint protection film (PPF).

Red Clay Detailing’s mission is to protect and preserve your investments. Each car receives a pre-detail inspection. Rather than all or nothing menu, my services are custom for the vehicle and person.

During the inspection, I ask the customer about there goals and concerns for the vehicle. Afterwards, I recommend up to 3 offering that meets or exceeds their goals.

At that point the customer selects an option or swap services to their liking. This way the person came manage the services that meets their needs and budget.

Recently a Honda came in with scratches from a scuff pad. They were obvious and very unsightly. The client wanted to restore the gloss. He wasn’t expecting perfect.

After a few pad and chemical combo tests, the scratches were reduced, The car was shiny again. The client’s expectations were met. He was happy.

On occasion, I take part in special projects. Most recently, I was at the International Motorsports Hall of Fame in Talladega. Several Detail Mafia members and myself detailed three 80’s era Pontiacs. Also, I have been on the Air Force One Detailing Team at the Museum of Flight in Seattle.

These projects are a change from the day to day routine. They allow me to take part in restoring and preserving American history.

What’s been the best source of new clients for you?

Referrals have been my best client source.

From the very beginning, I prefer meeting and talking to potential clients face to face. This approach allows personal connection. You and the other person get a good feel for each other.

In this process, a trust is built. This has led to me gaining referrals from persons who have never used my services.

Even with the push and growth of social media, in person interaction will continue as a lead generator.

We often hear about learning lessons – but just as important is unlearning lessons. Have you ever had to unlearn a lesson?

Car crazy is a phrase that is accurate for many of us in the business of cars. I had to reel in my desire for perfection and manage customer’s expectation.

When I started detailing, I wanted the car to be perfect. I would spend hours cleaning a car. With that the pay didn’t match the workload. After a certain point, I was working for free.

Over time, I acquired more technical and business education. With business knowledge, I adjust my rates to match the service. More dirt, more time equals higher prices. It’s simple concept. However it can be easily overruled by passion if poorly managed.

Contact Info:

• Website: https://www.redclaydetailing.com/
• Instagram: https://www.instagram.com/redclaydetailing
• Facebook: https://facebook.com/redclaydetailing/
• Linkedin: https://www.linkedin.com/in/yasir-waqaar-3a17b8
• Youtube: https://youtube.com/c/Redclaydetailing