We recently connected with Yan Shanklin and have shared our conversation below.
Yan , appreciate you joining us today. Do you manage your own social media?
I manage my own social media platforms because I like to be in control. I’ve successfully built out Facebook, Instagram, and TikTok with a combined following of 254k and I’m currently working on building my YouTube channel. To make things easier, I use tools to cross-post—my Facebook and Instagram, for instance, are connected, which simplifies my life. Managing multiple platforms also requires planning, so I dedicate one day each week to content planning. This helps me stay accountable and know exactly what I’ll be posting in the upcoming week.

As always, we appreciate you sharing your insights and we’ve got a few more questions for you, but before we get to all of that can you take a minute to introduce yourself and give our readers some of your back background and context?
My name is Yan, and I am a content creator focused on fashion, fitness, lifestyle, and motivation. I began my content creation journey a little over four years ago, starting with posts that allowed me to share more about myself. My goal is to inspire others, and I aim to do that by showing up as my authentic self.
I’m proud of my tenacity and my ability to persevere through challenges. I can adapt and thrive in any environment, which is essential in the constantly evolving world of social media. I’m always open to trying new things—if something catches my interest, I’m all for trying it out because I like to keep my platform fun and engaging.

What do you find most rewarding about being a creative?
The most rewarding aspect of being a creative is simply the ability to create. Ideas flow naturally, and then I get to work on bringing them to life. It’s a never-ending process that fuels me and keeps me going. Looking back at past creations compared to my most recent ones is incredibly rewarding, as it highlights how far I’ve come. Seeing that progression reveals the beauty and expansiveness of my mind.

What do you think is the goal or mission that drives your creative journey?
My goal has always been to inspire others to be the best versions of themselves. Through my fashion content, I want to show that anyone can be fashionable—it doesn’t have to be about name brands. With my lifestyle content, I emphasize the joy in simple things, like hitting the trail or grabbing a meal. My fitness content promotes the idea that health is wealth and encourages people to prioritize their well-being. And finally, with my motivational content, my aim is to uplift and pour positivity into others. Each of these content areas drives my creative journey, and I hope people leave my page feeling inspired, motivated, and confident that they can achieve whatever they set their minds to.
Contact Info:
- Website: https://callheryan.com
- Instagram: https://instagram.com/callher_yan
- Facebook: https://www.facebook.com/callheryan/
- Twitter: https://twitter.com/callher_yan
- Youtube: https://www.youtube.com/@callher_yan




