We’re excited to introduce you to the always interesting and insightful Wesley Wenhold. We hope you’ll enjoy our conversation with Wesley below.

Wesley, thanks for joining us, excited to have you contributing your stories and insights. So let’s jump to your mission – what’s the backstory behind how you developed the mission that drives your brand?

Honest Man Beard Co’s journey started because I myself was frustrated with the beard care product market. I was always finding oils and balms that were full of harsh chemicals and preservatives that left my skin feeling itchy, dry and leaving my beard looking dry and brittle. So at that moment I decided it’s time to give men the products they deserve, by delivering high quality organic all natural beard care products. I am proud to help men feel and look their best while giving them honest good products that they can trust. Here at HMBC we love our beards and want you to love yours as well. We hope you love our products as much as we do.

Wesley, before we move on to more of these sorts of questions, can you take some time to bring our readers up to speed on you and what you do?

My name is Wesley, I’m a Husband, father, musician, & Business owner. I’ve been living in Arizona for 10 years now. I am originally from San Diego Ca.

I got into making beard care products because I have a beard and was tired of only seeing low quality chemical filled beard products being sold in stores and I wanted to change that. I want to make it possible for men to have organic high quality products that they can trust to give them the healthy beard they deserve.

So my journey began with me sitting in my kitchen testing different essential oils and carrier oils and other natural organic ingredients to prefect something I would be proud of to put on my beard daily. It wasn’t always easy trying to make a scent that myself or others would find appealing. It took tons of discipline and dedication and long hours of mixing top notes of one essential oil with bottom notes of another that blended well together to form one of my signature scents. I did not give up and kept pushing myself to follow my passion, which lead me to success in providing amazing products that are natural and that smell amazing!

I provide mens beard and hair care products. I sell beard oils, beard balms, & lip balms. With soaps, deodorants, shampoos, etc on the way.

The biggest problem I feel I have solved for bearded men are giving them a healthy happy beard, that smells amazing, doesn’t itch, and gives them the confidence to keep growing it out. What sets me apart from other companies is I really strive to deliver products that are all natural, that nourishes the skin and hair for a great price. Honest Products for the Honest Man is my slogan. And that’s my goal for all products I release. to be natural and good for you. I am proud of my brand and products because there is zero BS! Let’s take things back to the basics and deliver a product with less ingredients and to be all natural. This world is a complicated place so I want to deliver products that are simple safe pure and natural so men can go on with life knowing they have something great they can standby.

What’s been the best source of new clients for you?

the best source for gaining new clients for HMBC has been building connections at local vendor markets. It’s a great way to meet new people and have them physically see, smell, & sample our products.

We’d love to hear your thoughts about selling platforms like Amazon/Etsy vs selling on your own site.

My products are sold through my website. I wanted to have a space that was my own and dedicated to my products. One challenge I’ve had is mastering SEO. it can be a bit confusing to understand and it’s something I’ve been working on trying to master. Social media is another pro for selling and marketing my brand online. being able to do instagram reels and posts talking about my products really helps consumers get interested in what HMBC has to offer them. Another con to marketing and selling online is the famous saying ” Out of sight, out of mind!” If you aren’t posting on the regular on social media people won’t know who you are or will forget about you. so mastering the art of providing content to viewers can be a challenge for some. But with dedication, drive, and determination you can use social media (which is free) to really market and grow your business.      

Contact Info:

• Website: www.honestmanbeardco.com
• Instagram: @honestmanbeardco
• Facebook: www.facebook.com/honestmanbeardco

Image Credits
Stephanie Tassone ( @Stephanie.tassone.creative )